How to start a small business blog
Did you know businesses with blogs get 55% more web traffic? We share tips on how to start a small busine...
How to thrive during a recession
Knowing how to thrive during a recession can strengthen your business even when economic times are tough....
How to thrive during a recession – Canada
Knowing how to thrive during a recession is a lot like knowing how to thrive during economic booms. We sh...
Hybrid Workforces: Continuing the blended work model
Are you transitioning employees into a hybrid workforce? Try our ideas, like continuing traditions, sendi...
Hybrid Workforces: Continuing the blended work model – Canada
As many companies transition to a hybrid workforce, you may be wondering how to make this process easier ...
Incentives for survey participation
Surveys are a win-win scenario for businesses and consumers. Customers offer you feedback that you can th...
Incentives for survey participation – Canada
Surveys are truly a win-win scenario for businesses and consumers. Customers offer you feedback that yo...
Kick your new sales year into high gear
When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...
Kick your new sales year into high gear – Canada
As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...
Market segmentation
Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...
Market your way to the best Small Business Saturday® yet
Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...
Marketing your small business to a big-city audience
In a big city, residents are inundated with lots of messages every day. Stand out with these city marketi...
Marketing your small business to a big-city audience – Canada
Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...
Melt away their stress with these health and wellness ideas
Help staff, customers and prospects disconnect from stress, refresh their minds and calm their nerves wit...
Organize Your Office with a Little Spring Cleaning
Spring is the perfect time to clean and organize your workspace. Our office spring cleaning tips for smal...
Organize Your Office with a Little Spring Cleaning – Canada
Spring has sprung! That means it's time to organize your office and tidy up. Get started by checking out ...
Preventing burnout in the workplace: How to keep employees healthy and productive
Preventing burnout in the workplace is an important part of keeping your team healthy, happy and producti...
Preventing burnout in the workplace: How to keep employees healthy and productive – Canada
Accomplishing quality work and managing workload starts with an employer that prioritizes preventing burn...
Recruitment tips and giveaways to target top talent
By networking, making potential employees aware of your company benefits and recruitment giveaways, you�...
Recruitment tips and giveaways to target top talent – Canada
When it comes to running a small business, hiring is a good news/bad news situation. On the one hand, it ...
Sell to the senses with these tips and small business giveaways
The five senses can be powerful advertising tools.
Sell to their senses for an unforgettable experience – Canada
When you extend your brand to all five of the senses, you create an experience that customers won’t soo...
Show you care with a strong cause marketing strategy
Building a better community can help your business. We share ideas for developing a cause marketing strat...
Show you care with a strong cause marketing strategy – Canada
Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...
Skip the Discounts: 5 Alternatives to Building Customer Loyalty
For small businesses, offering discounts and rebates can be a double-edged sword.
Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada
Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...
Smart job fair tips for boosting staff recruitment
Looking to participate in a job fair? Learn several staff recruitment success tips, plus gain valuable in...
Smart job-fair tips for boosting staff recruitment
Looking to participate in a job fair? Learn staff recruitment success tips, plus gain valuable insider in...
Social media engagement tips that are worth the share – Canada
It may come as no surprise that 94 percent of small businesses use social media for marketing.
Social media engagement tips that deserve a thumbs up
Read on to get some social media marketing ideas for small business. Then pair them with social media giv...
Staff recognition gifts to show gratitude this holiday season
The holiday season is an ideal time to remember what you’re grateful for. We offer staff recognition gi...
Staff recognition gifts to show gratitude this holiday season – Canada
Showing employees you care has many benefits. We share staff holiday gift ideas that will send employees ...
Stand out from the crowd: The best holiday gift ideas for clients
Make a long-lasting, positive impression with the best holiday gift ideas for clients. We offer ideas to ...
Stand out from the crowd: The best holiday gift ideas for clients – Canada
If you’re looking for the best holiday gift ideas for clients, we offer ideas that’ll help you choose...
The Best Holiday Gifts for Employees
Great gifts for employees show them they’re valued and appreciated by your organization. Check out thes...
The best small business giveaways to celebrate BDC Small Business Week – Canada
Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...
The pros and cons of peer performance reviews
Many businesses are interested in switching to peer performance reviews rather than traditional reviews b...
The pros and cons of peer performance reviews – Canada
If you are wondering if peer performance reviews would be a good idea for your business, learn the pros a...
Tips and new hire swag to get freelancers started
According to a recent poll, 1 in 5 American jobs are held by a contract or freelance worker.
Tips for investing in employees to grow your business in the new year
Grow your business by investing in employees. We offer suggestions like providing competitive benefits, o...
Tips for investing in employees to grow your business in the new year – Canada
Investing in employees is a great way to grow a business. Boost your bottom line by offering better benef...
Top 5 ideas for branded corporate gifts to make a lasting impression – Canada
As you’re brainstorming branded corporate gift ideas for clients and prospects, remember that sending g...
Top 5 ideas for branded gifts to make a lasting impression
Personalized gifts help people remember you as the brand who pays attention to them. The brand who cares....
Unpack these ideas for a share-worthy unboxing experience
One of the best ways to make sure your box is worth sharing is to create a series of small surprises.
Unpack these ideas for a share-worthy unboxing experience – Canada
Every month, 90,000 people search for unboxing videos on YouTube®.
Video testimonials: How to transform current customers into spokespersons
Grow your clientele by encouraging current customers to leave video testimonials and thank them for their...
Video testimonials: How to transform current customers into spokespersons – Canada
Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...
Why micro-influencers are a fantastic fit for small business
Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...
Why micro-influencers are a fantastic fit for small business – Canada
If your small business is looking for ways to build the community’s trust, improve brand awareness or i...
Work from Home Policies Encourage Telecommuting Success
Employees and employers alike can benefit from telecommuting. Work from home policies help ensure the tra...