2019 Trade Show Follow-Up Trends – New Research from 4imprint
Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up within a day, according to a survey of trade show pros. trade show...
Promotional toys for your kids at heart
The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing that comes to mind when you consider ways to achieve your busine...
Company apparel to up your cool factor
Your brand not the button-down type? Company apparel that has a cool, laid-back vibe is a great fit. Check out these looks for your next trade show.
How to make your first trade show a success
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% of exhibitors feel that trade shows provide unique value unmatche...
How to make your first trade show a success – Canada
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% of exhibitors feel that trade shows provide unique value unmatche...
Success stories: Follow-up trade show swag ideas that got results
It’s sometimes difficult to know which trade show gifts work. Get trade show swag ideas from companies that successfully followed up and stayed top of mind.
Promotional fanny pack uses to rock your next trade show – Canada
Once considered an out-of-date fashion don’t, the fanny pack is currently having a big comeback. Stars like Serena Williams and Lil Wayne have been seen donning the now...
Follow-up tools to turn trade show prospects into customers
According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads. But surprisingly, only 15% of businesses follow up on those leads. T...
Follow-up tools to turn trade show prospects into customers – Canada
According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads. But surprisingly, only 15% of businesses follow up on those leads. T...
Turn information into interaction with experiential marketing
Trade shows are often crowded with booths, so making yours stand out is key. Adding experiential marketing to your trade show toolkit allows customers to interact with yo...