Megan describes ...

4 thoughtful tips for inclusive event planning

Make your trade show exhibit welcoming and accessible to presenters, exhibitors and attendees. We share 4...

Julie chooses ...

4 trade show emergency kits to help be prepared for anything

A missing cord, a scrape during booth setup or a lost button can all happen at a trade show. We offer ide...

Heidi suggests ...

4 trade show emergency kits to help be prepared for anything – Canada

In all the hustle and bustle of trade shows, mishaps are sure to happen. We offer ways to stay prepared f...

Angie describes ...

5 creative inbound marketing ideas to generate leads

These fresh and creative inbound marketing ideas can help you attract and reel in qualified leads.

Sarah recommends ...

5 creative inbound marketing ideas to generate leads – Canada

Improve your marketing with these creative inbound marketing ideas that will attract new leads to your br...

Callie discusses ...

5 easy tips for remote trade show booth management

Managing a trade show exhibit presents unique challenges. Remote management takes that to a whole new lev...

Maria describes ...

5 easy tips for remote trade show booth management – Canada

When you’re not physically there, managing a trade show exhibit can seem daunting. It doesn’t have to...

Zach suggests ...

5 great trade show booth games to attract customers

Looking to draw attention to your booth? Check out 5 of the best trade show booth games to attract custom...

Andy discusses ...

5 great trade show booth games to attract customers – Canada

Looking to drive traffic to your booth? Check out 5 of the best trade show games to attract customers and...

Suzanne discusses ...

5 powerful ways to close the sale

Trying to close a sale is both challenging and rewarding. We offer 5 powerful ways (plus sales gifts) to ...

Sandy digs ...

5 tips to get your trade show exhibit rolling with video

Using video at a trade show captures the attention of passersby. Explore video best practices, as well as...

Alexis digs ...

5 tips to get your trade show exhibit rolling with video – Canada

Looking to capture the attention of trade show goers? Make a video. Explore best practices (and some prom...

Sarah recommends ...

5 touch-free trade show display ideas

Trying to catch attention at a show when everyone is in hands-off mode can be a challenge. We offer hands...

Josh suggests ...

5 touch-free trade show display ideas – Canada

Want to grab attention at a trade show while minimizing contact?

Sarah discusses ...

6 ideas for how to get the best hybrid event sponsors

Hybrid events offer greater reach, better attendance and flexibility for your company and attendees. Chec...

Mark suggests ...

6 ideas for how to get the best hybrid event sponsors – Canada

The right sponsorships are key to a hybrid event’s success. We offer tips and ideas for finding the bes...

Yeng discusses ...

6 ideas on how to motivate employees for better performance at trade shows

Get qualified leads and trade show sales when staff works on professional development. We offer six ideas...

Josh digs ...

6 ideas on how to motivate employees for better performance at trade shows – Canada

Make your trade show results skyrocket with staff self-development. We offer six ideas on how to motivate...

Tiffany writes ...

6 virtual networking tips to help you make connections

It can be hard to find new leads without in-person networking and trade shows. These virtual networking t...

Mark shares ...

6 virtual networking tips to help you make connections – Canada

Meeting new leads when in-person events are canceled requires a digital approach. Here are six virtual ne...

Alexis suggests ...

8 fun virtual event gamification ideas

Catching attention at a virtual trade show can be an easy win—and a lot of fun. We offer a variety of v...

Alysia suggests ...

8 fun virtual event gamification ideas – Canada

Capture more attention at virtual trade shows by adding an element of fun. We offer several virtual event...

Robert discusses ...

Boost employee loyalty with personalized benefits

Personalization is everywhere today, including in company benefit plans.

Jenn discusses ...

Boost employee loyalty with personalized benefits – Canada

If you’re looking to personalize your employee benefits, keep reading for a few ideas and some employee...

Sarah recommends ...

Build Business Relationships Virtually

What do you do when you can’t network or meet with customers face to face? We share four tips to build ...

Amanda likes ...

Build business relationships virtually – Canada

When you can’t meet face to face, learn how to build business relationships virtually. We share ideas t...

Daryl writes ...

Captivate their senses—and interest—with a multisensory exhibit

The average consumer is exposed to nearly 10,000 brand messages per day.

Amy writes ...

Captivate their senses—and interest—with a multisensory exhibit – Canada

A study by Oxford University found that more than half of millennials feel increasingly disconnected from...

Sarah recommends ...

Capture attention and engage with mobile exhibits

Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...

Rebecca recommends ...

Creative trade show display ideas that will get people to stop

Just about every person who passes your booth at a trade show is a potential customer.

Andrea recommends ...

Creative trade show display ideas that will get people to stop – Canada

Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...

Whitney discusses ...

e-Books 101: How to create and distribute e-books to better nurture leads

An e-book can be the perfect way to warm up leads before a trade show and keep the conversation going aft...

Maria writes ...

e-Books 101: How to create and distribute e-Books to better nurture leads – Canada

When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...

Gina suggests ...

Employee handbook do’s and don’ts to get staff on the same page – Canada

Studies show that only 49 percent of employees in mid-sized businesses understand their HR policies well....

Karri shares ...

Event registration tips to increase virtual attendance

Boosting attendance at your virtual event or trade show can be a challenge. We offer 6 event registration...

Karri describes ...

Event registration tips to increase virtual attendance – Canada

Get more people to sign up for your next virtual event, conference or trade show. We share 6 virtual even...

Emily suggests ...

Get your team thinking creatively for future trade show ideas

A creative trade show exhibit helps generate more sales and leads because it stands out. We offer 5 ideas...

Matt shares ...

Get your team thinking creatively for future trade show ideas – Canada

If your team is trying to come up with trade show exhibit ideas so your business can stand out, we offer ...

Alexis describes ...

How to boost virtual event audience engagement

Not sure how to get attendees to tune in and engage during your virtual event? We offer virtual event aud...

Carla suggests ...

How to boost virtual event audience engagement – Canada

Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...

Debra discusses ...

How to create a perfect trade show sales pitch

Easily gain more leads and see greater recall when you provide valuable information more efficiently. We ...

Ryan discusses ...

How to create a perfect trade show sales pitch – Canada

Quickly establish a good relationship with prospects and customers you meet at trade shows. We share how ...

Amanda writes ...

How to get sales leads: 5 alternative ways to fill your funnel

Many businesses are thinking beyond traditional trade shows for finding new customers. We offer five crea...

Tiffany discusses ...

How to get sales leads: 5 alternative ways to fill your funnel – Canada

Many businesses are moving beyond traditional trade shows for ways to get new sales leads.

Rebecca discusses ...

How to make the most of a small trade show booth

Attract attention and get more qualified leads regardless of your trade show booth’s size. We offer ide...

Laura discusses ...

How to make the most of a small trade show booth – Canada

Capture your audience’s attention, even when you have a small trade show booth. We offer suggestions su...

Meghan discusses ...

How to make your virtual event a smashing success

Virtual events done right can increase attendance and produce a good ROI. We offer ideas on how to make y...

Shaun writes ...

How to make your virtual event a smashing success – Canada

Make your company’s virtual event the highlight of the year. We offer ideas on how to make your virtual...

Anabel chooses ...

How to plan for a trade show, no matter your budget

Make a bang at your next trade show, no matter your budget. We discuss how to plan for a trade show to he...

Matt likes ...

How to plan for a trade show, no matter your budget – Canada

Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...