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How to connect with millennial parents

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For years, the millennial generation has captured headlines for its size and unique perspectives. And now that the youngest millennials will be 24 years old in 2020, many...

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Yeng describes ...

How to connect with millennial parents – Canada

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For years, the millennial generation has captured headlines for its size and unique perspectives. And now that the youngest millennials will be 24 years old in 2020, many...

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Serving the Community, Not Just Customers

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If taking care of the customer is job one, taking care of the community may be job two. After all, sharing funds, expertise and company promo items not only helps make yo...

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Adam describes ...

Serving the community, not just customers – Canada

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If taking care of the customer is job one, taking care of the community may be job two. After all, sharing funds, expertise and company promo items not only helps make yo...

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Molly likes ...

Part 2: How to share your volunteer and client stories, part 2

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A great story connects the storyteller to the reader, touching their heart with a memorable tale. Sharing stories from your volunteers—and the people they help—is a g...

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Jason discusses ...

Part 2: How to share your volunteer and client stories

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A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Sharing stories from your volunteers—and the people they help—is a...

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Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

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What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the top three signifiers of transparency come from:   59% openn...

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Debra writes ...

How to implement a culture of transparency in your marketing

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It’s clear—company transparency is a critical marketing tactic. One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits ...

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Jason suggests ...

Keep your school’s community in the loop using PR giveaways

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Your school and its students are doing amazing things every day, but how many of those accomplishments are being shared with the community? Communicating with the public ...

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Justin likes ...

Keep your school’s community in the loop using PR giveaways – Canada

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Your school and its students are doing amazing things every day, but how many of those accomplishments are being shared with the community? Communicating with the public ...

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