How to make an impression with your trade show exhibit
This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...
How to use Beacon Technology at a Trade Show
This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...
Seed packet giveaways for the great garden comeback
As the gardening trend heats up, more people are growing their own herbs and vegetables. Reach this growi...
How to Carry Out Trade Show Planning for Sure-Fire Success
Is trade show planning a challenge for your team? A thorough trade show planning checklist helps makes pr...
Paws and Claws animal promotional products: Great gifts for animal lovers
Looking for something memorable to give away to customers and prospects? The Paws and Claws animal promot...
Make your Mark with these Business Card Alternatives
Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...
Sustainable Giveaways and Practices for a Zero Waste Event – Canada
Learn how to eliminate the amount of trash generated at your next trade show by hosting a zero waste even...
How to Give Your Trade Show Display Booth a Refresh
How long have you used the same trade show exhibit? If it’s been a while, consider refreshing your trad...
The best trade show giveaways to keep your brand front and centre
For what’s trending in trade show promo items that keep your brand front and centre with customers, loo...
Make the most of your trade show experience – Canada
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
Make the most of your trade show experience
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
3 ways trade show apparel helps you make a good impression
Choosing the right trade show apparel can make the difference between a good and great show. We offer tip...
Testing a New Product? Learn How Trade Shows Can Be the Ideal Place – Canada
New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...
Testing a New Product? Learn How Trade Shows Can Be the Ideal Place
New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...
Tired of Counting Sheep? Strategies for Sound Sleeping On the Road
Quality sleep is critical for overall health and performance. Choose gifts for business travellers that c...
Tired of Counting Sheep? Strategies for Sound Sleeping on the Road
Quality sleep is critical for overall health and performance. Choose gifts for business travelers that wi...
Go beyond the booth: A quick guide to seminar hosting – Canada
We've put together sales presentation tips and trade show swag ideas to help you be a success.
Go beyond the booth: A quick guide to seminar hosting
Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...
Your timeline to planning a successful trade show exhibit – Canada
Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...
Your timeline to planning a successful trade show exhibit
Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...
3 types of trade show tools you shouldn’t leave home without – Canada
Are you planning to exhibit at a trade show? Fill your trade show toolbox with these must-have tools that...
3 types of trade show tools you shouldn’t leave home without
The best trade show swag can set your booth apart from the competition at the show.
4 quick tips to qualify trade show and event leads – Canada
92% of trade show attendees want to check out new products. See if they’re a fit by qualifying leads wi...
4 quick tips to qualify trade show and event leads
Qualifying leads can save trade show exhibitors time and money. Use these tips and event giveaway ideas t...
Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy
Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...
Effective Trade Show Planning Part 3 – Finalize Plans
Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...
Effective Trade Show Planning Part 4 – Prep and Pack
Focusing on prep and packing for your trade show now can help avoid costly mistakes later.
Build brand awareness with memorable trade show bags – Canada
Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...
Build brand awareness with memorable trade show bags
Impress your customers by giving them trade show bags full of branded swag.
Effective Trade Show Planning Part 6 – Post Show
Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...
Expert sales training techniques that will step up your game
Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and tr...
4imprint releases 2018 Trade Show Sales Survey eBook
Did you know Twenty-nine percent of respondents attend 11 or more trade shows per year? This new eBook ca...
amplify: Building relationships at trade shows
A recent 4imprint® survey found one of the top three reasons to attend trade shows is to generate sales ...
Companies use trade shows to build connections, according to the latest issue of amplify®
Almost four out of five exhibitors use trade shows as an opportunity to build relationships, according to...
Business giveaway ideas that will get your logo seen – Canada
An easily identifiable visual should remind people what your organization does and what you stand for.
Business giveaway ideas that will get your logo seen
Logos are typically the most recognized part of a business.
Custom trade show displays that will turn heads
Sarah, 4imprint’s authority on all things trade show, shares expert tips plus custom trade show display...
Make connections with trade show giveaways
Face-to-face meetings are few and far between, yet trade shows provide a perfect opportunity to connect. ...
Snag valuable face time in a digital world
More than 4 billion people across the globe use the internet. In the United States, there are an estimate...
Turn information into interaction with experiential marketing – Canada
Trade shows are often crowded with booths, so making yours stand out is key.
Turn information into interaction with experiential marketing
Trade shows are often crowded with booths, so making yours stand out is key.
Follow-up tools to turn trade show prospects into customers – Canada
With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...
Follow-up tools to turn trade show prospects into customers
According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.
Success stories: Follow-up trade show swag ideas that got results
It’s sometimes difficult to know which trade show gifts work. Get trade show swag ideas from companies ...
How to make your first trade show a success – Canada
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...
How to make your first trade show a success
Are you thinking about adding trade shows to your sales and marketing mix?
Company logo trade show apparel to up your cool factor
If your brand is not the button-down type, company logo apparel with a cool, laid-back vibe is a great fi...
2019 Trade Show Follow-Up Trends – New Research from 4imprint
Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up w...
Get results with guerilla marketing for trade shows – Canada
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...