Amanda describes ...

How to launch a student book club – Canada

Book clubs can be a great way to get students excited about reading. Set the stage for fun with these hel...

Tiffany likes ...

Best tech giveaways to draw in a crowd – Canada

Technology dominates most people’s lives, and according to a 2017 promotional products industry year in...

Andrea describes ...

Grow your reach with marketing campaign ideas for small business – Canada

It is estimated that consumers are exposed to as many as 10,000 messages from brands every day.

Andy recommends ...

Grab-worthy parade giveaways they’ll line the route for – Canada

Make sure your giveaways include the name of your organization, tie into the parade theme, and provide va...

Tiffany recommends ...

Sports team sponsorships score major points for your brand – Canada

When it comes to sponsorship spending in Canada, sports are at the front of the pack.

Sarah recommends ...

Incentives for survey participation – Canada

 Surveys are truly a win-win scenario for businesses and consumers. Customers offer you feedback that yo...

Andrea writes ...

Make a memorable brand impression with experience gifts – Canada

Experience gifts are an up-and-coming way to show appreciation. Try one of these trade show gift ideas to...

Tiffany recommends ...

Eye-Catching Small Business Displays – Canada

With a little creativity and some promotional products for small business, you can pull off a wow-worthy ...

Amy suggests ...

Promotional apparel trends you should know about now – Canada

Whether you’re looking for the latest colours or patterns, a socially responsible brand or athleisure a...

Zach writes ...

5 steps to hosting a successful open house – Canada

These tips, combined with small business promotional items, are sure to help you host a successful event....

Kristi likes ...

Perfect prize giveaways for your next event – Canada

Prize giveaways can make your event just a little more fun—and much more memorable. And, when it comes ...

Kristi suggests ...

Health promotional items to help fight off seasonal germs – Canada

Fight germs and stay well during cold and flu season with preventive measures that include wellness promo...

Tiffany discusses ...

The best tech giveaway ideas to wow trade show guests – Canada

According to Statistics Canada’s General Social Survey, Canadians are relying on their tech gadgets mor...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Andy shares ...

Jump-start community growth with a neighbourhood beautification project – Canada

Starting a neighbourhood beautification initiative can have an incredibility positive impact on a communi...

Shaun discusses ...

Rush promotional products for when you needed it yesterday – Canada

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Amanda describes ...

Travel tips to make your next business trip take off with ease – Canada

Canadian travellers took 35.1 million domestic business trips in 2016, an increase of 5.7 percent over th...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Robert writes ...

4 easy ways to reach younger constituents – Canada

As the first generation raised on technology, different methods must be used to engage Millennials.

Andy writes ...

Marketing strategies to turn a customer’s pain to a customer gained – Canada

At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...

Amy writes ...

Captivate their senses—and interest—with a multisensory exhibit – Canada

A study by Oxford University found that more than half of millennials feel increasingly disconnected from...

Sherry shares ...

Little-known tools that reduce event-planning stress – Canada

With these helpful tools, planning and hosting your organization’s next big event will be a breeze. Don...

Andy discusses ...

Make your neighbourhoods shine with a community cleanup – Canada

Cleaning up a community doesn’t just lower crime and add value to a neighbourhood, it also brings peopl...

Cheryl discusses ...

Data collection pro-tips to create better lead connections – Canada

Follow-ups should be timely, friendly and customized, reflecting each client’s needs, interests and pai...

Karri discusses ...

How to plan a parade that’s one for the books – Canada

If you’re tasked with planning your agency’s parade entry—or the entire parade—here are several t...

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Elizabeth recommends ...

How to deliver data findings for a maximum impact – Canada

Data plays a critical role in every company. It explores marketing trends and helps determine what custom...

Tiffany discusses ...

5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

Gina writes ...

Build stronger relationships with your patients – Canada

A strong relationship with a healthcare provider will make a patient more inclined to share important inf...

Gail discusses ...

Trade show lighting ideas that will make your exhibit shine – Canada

Attract more visitors by using creative trade show lighting at your booth.

Amanda describes ...

Ways to communicate across cultural differences – Canada

Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...

Sherry writes ...

Unpack these ideas for a share-worthy unboxing experience – Canada

Every month, 90,000 people search for unboxing videos on YouTube®.

Adam writes ...

5 ways to improve website load time – Canada

When a user visits your website, their browser must load a lot of elements, including images—all while ...

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Callie writes ...

Promotional giveaways play an important role in Wheelchair Games’ success – Canada

Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.

Emily writes ...

Branding your city—it’s more than a motto – Canada

City branding requires much more than just a motto.

Justin likes ...

Keep your school’s community in the loop using PR giveaways – Canada

Connecting with the community on a regular basis allows people to see the important work your students an...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Ryan describes ...

5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

Breanna writes ...

5 ways to promote school clubs with promotional giveaways – Canada

If you’re looking to boost membership or convince students to try a new experience, these tips and prom...

Adam describes ...

Serving the community, not just customers – Canada

If taking care of the customer is job one, taking care of the community may be job two.

Yeng describes ...

How to connect with millennial parents – Canada

Every generation has a unique parenting style. These tips and school giveaways will help build better par...

Jon likes ...

How to snag customers with geofencing – Canada

Encourage nearby customers to stop in with geofencing notifications. Use marketing promo items to get sta...

Erika likes ...

How to leverage emerging social media for business – Canada

Being an early adopter of new social platforms can pay off big. Learn about the latest apps to utilize so...

Amanda writes ...

Fun holidays to celebrate throughout the year – Canada

Celebrate little-known fun holidays to capture customers’ attention and boost employee morale. Small bu...

Cindy discusses ...

How to Use Promotional Giveaway Items in Brand Contests – Canada

From social media to team challenges, contests engage audiences of all ages and demographics. Throw in th...