4imprint, LLC

| Updated: February 12, 2024

Canadian travellers took 35.1 million domestic business trips in 2016, an increase of 5.7 percent over the year before. Business travel, whether for sales meetings, conventions or trade shows, is showing no signs of slowing down. Travel promotional items can make their trek more productive and enjoyable.

Whether you provide travel swag as a gift to trade show attendees or to thank those who staff your booth, we have some great ideas for their journey.

Tips and travel swag ideas

Packing, getting through security on time, losing luggage and dealing with jet lag are just some of the common concerns travellers have. These travel swag ideas will put those worries to rest.

Pack for success

The right bag can minimize packing nerves. Encourage travellers to check the weather and dress code before their trip to avoid over packing. Remind them to choose a bag that is small enough to fit into overhead bins yet large enough to carry clothing necessities. Swivel-wheeled carry-ons are easiest to manoeuvre through busy airports and train stations. This wheeled carry-on has multiple compartments for organization, pivoting wheels and a telescoping handle. It makes a great grand prize for trade show attendees or a useful employee gift.

Breeze through security

According to a Capital One® survey, 1 in 7 travellers have missed a flight in the past year due to long lines at airport security. Although you can’t do much about the lines, you can help travellers get through quicker. They can make the experience easier by wearing slip-on shoes, forgoing a belt and choosing jewelry that won’t need to be removed. These small travel bottles are perfect for storing TSA/CATSA-approved amounts of shampoo, conditioner, mouthwash and more. Ensure their documents are ready and in order with a branded travel organizer—perfect for boarding passes, passports and other identification. For those who frequently travel on your behalf, consider throwing in an employer-paid NEXUS membership so they can breeze through customs while travelling south of the border.

Easily track luggage

Although lost luggage is rare, it does happen. Remind travellers to pack medications, valuables and a change of clothes in a carry-on. Even when luggage arrives on time, finding their bag among the masses at baggage claim can be a real struggle. Help them distinguish theirs from the rest with a brightly coloured luggage tag or strap. This luggage strap not only helps them identify their bag, it keeps contents contained in the event their bag comes open. 

Take it easy

Business trips are rarely restful. Instead, they are filled with flights, drive time, business meetings and networking. Help them get better rest with travel swag that reduces stimuli. This travel eye mask comfortably blocks out light and encourages rest. Insomnia is no match for lavender and chamomile essential oils. They can place a few drops of these essential oils in bath water or apply it directly with a roller bottle.


Travel swag makes a great employee gift or trade show giveaway. Make their next business trip better with these tips and travel promotional items.