Tiffany suggests ...

Your guide to meaningful small business community involvement – Canada

Engaging with the community helps create connections that can help small businesses thrive. Find out how ...

Pam digs ...

Your guide to meaningful small business community involvement

Engaging with the community helps create connections that can help small businesses thrive. Find out how ...

Sarah recommends ...

Winter giveaways to keep them warm and cozy all season long – Canada

Be prepared for when cold weather hits with warm and cozy winter giveaways like blankets and beverages fo...

Sarah recommends ...

Winter giveaways to keep them warm and cozy all season long

With colder weather just around the corner, we offer suggestions for warm and cozy winter giveaways like ...

Zach describes ...

Video testimonials: How to transform current customers into spokespersons – Canada

Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...

Elizabeth describes ...

Video testimonials: How to transform current customers into spokespersons

Grow your clientele by encouraging current customers to leave video testimonials and thank them for their...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Adam suggests ...

Three benefits of sponsoring community sports teams

Sponsorships can help boost your bottom line. Learn how you healthcare organization can benefit from spon...

Elizabeth chooses ...

Take collaborations to the next level with influencer giveaways

Influencer giveaways can help take your social collaborations to the next level so your organization can ...

Storytelling strategies to make your brand’s story a best-seller

PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...

Tiffany recommends ...

Sports team sponsorships score major points for your brand – Canada

When it comes to sponsorship spending in Canada, sports are at the front of the pack.

Andrea recommends ...

Sports team sponsorships score major points for your brand

When it comes to sponsorship spending in the United States, sports take first place.

Adam recommends ...

Skills-based volunteering is a nonprofit success secret

Skills-based volunteering can boost your nonprofit’s effectiveness and impact. Use promotional gifts fo...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Amy discusses ...

Resolve to try these 5 healthy habits of successful nonprofits

With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...

Molly likes ...

Part 2: How to share your volunteer and client stories, part 2

A great story connects the storyteller to the reader, touching their heart with a memorable tale.

Jason discusses ...

Part 2: How to share your volunteer and client stories

A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Shari...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.

Indigo discusses ...

Part 1: How to collect volunteer and client stories

In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...

Jason suggests ...

Keep your school’s community in the loop using PR giveaways

Your community wants to know about the work your students and school are doing. These tips and PR giveawa...

Sarah recommends ...

How to strengthen relationships using community giveaways

Connecting with your neighbors cultivates trust and loyalty. Use community giveaways to build relationshi...

Adam suggests ...

How to rally employees after a rough customer experience – Canada

Negative customer experiences can leave the team feeling down. Learn how to boost employee morale with th...

Amy shares ...

How to rally employees after a rough customer experience

How do you help your team rebound from a poor customer experience that leaves them down and out? Boost em...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Debra writes ...

How to implement a culture of transparency in your marketing

One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...

Zach writes ...

How to create loyal customers for life

Loyal customers is proven to help grow your business profits. We share 7 ways to transform casual consume...

Yeng describes ...

How to connect with millennial parents – Canada

Every generation has a unique parenting style. These tips and school giveaways will help build better par...

Sarah recommends ...

How to connect with millennial parents

Children of millennials are now entering school in greater numbers. These tips and school giveaways will ...

Sam shares ...

How community giveaways can bring people together

Bringing people together results in deeper loyalty, higher referrals and increased goodwill for your orga...

Robert digs ...

Give a warm welcome with these tips and branded gifts – Canada

Show everyone who walks through your door you put their safety and comfort first. We offer branded giveaw...

Gina describes ...

Give a warm welcome with these tips and branded gifts

Provide a warm welcome using branded giveaways to make visitors feel comfortable, put their minds at ease...

Jayne discusses ...

Connect with distanced staff and customers with memorable giveaways – Canada

When employees and staff are physically distanced, memorable giveaways help them feel connected with each...

Megan suggests ...

Connect with distanced staff and customers with memorable giveaways

With full-time remote employees and clients your team has never met in person, memorable giveaways help c...

Build big business benefits with company community service

Caring for your community has big benefits. See how to build company community involvement to benefit emp...

Amanda likes ...

Body Camera Pros and Cons

This article discusses body camera pros and cons for government employees who face high-conflict situatio...

Sherry suggests ...

amplify®: Impress the press

Trying to build media attention for your cause? Read these tips, like hosting an event to give away nonpr...

Josh likes ...

amplify®: Crisis care kits

Walk Me Home Rescue aided homeless citizens who self-isolated during the coronavirus by providing care ki...

Robert suggests ...

amplify: Build a better network

Knowing how and why to network can be a valuable tool in your business toolbox. Use these tips and networ...

Amy writes ...

A digital press kit for your nonprofit

This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...

Karla suggests ...

6 ways to use text messaging for better staff and citizen communication – Canada

Improve staff and citizen communication using text messages. We share 6 ways to use text messaging to con...

Meghan describes ...

6 ways to use text messaging for better staff and citizen communication

Improve staff and citizen communication via texting. We offer 6 ways text messaging can help you connect ...

Callie discusses ...

6 public relations strategies to build a positive image – Canada

Smart public relations strategies can keep public perception positive even in times of crisis. We give si...

Mark discusses ...

6 public relations strategies to build a positive image

Solid public relations strategies help ensure your business stays strong and relevant through thick and t...

Mark describes ...

6 behind-the-scenes content ideas to strengthen customer relationships – Canada

Showcase your brand’s personality, develop deeper customer understanding and build trust by providing e...

Amy likes ...

6 behind-the-scenes content ideas to strengthen customer relationships

Make customers feel special and add a human touch to your brand by offering engaging behind-the-scenes co...

Sarah recommends ...

5 memorable and creative ways to share critical government information – Canada

Ensure citizen buy-in and clear up jargon when your government agency creatively shares critical informat...

Sarah recommends ...

5 memorable and creative ways to share critical government information

Dispel myths, clear up jargon and gain citizen buy-in with these creative ways to share government inform...

Adam shares ...

5 creative ideas for parking lot utilization – Canada

If your city has unused parking lots or even unused parking spots, we offer creative ideas for transformi...