Zach suggests ...

Dive into the digital age and go paperless!

Did you know the federal government spends a whopping $1.3 billion per year on paper? What’s more, pape...

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Rebecca discusses ...

Why micro-influencers are a fantastic fit for small business

Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...

Callie writes ...

Promotional giveaways play an important role in Wheelchair Games’ success – Canada

Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...

Breanna writes ...

Promotional giveaways play an important role in Wheelchair Games’ success

Organizers of the games set up a little store to sell branded shirts, caps, mugs, water bottles, Koozies ...

Elizabeth describes ...

Personalize the customer journey for a smooth ride down the sales funnel

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Gina writes ...

How to make your first trade show a success

Are you thinking about adding trade shows to your sales and marketing mix?

Rebecca writes ...

Better their learning experiences with augmented reality – Canada

And much the way people were catching creatures, you can use augmented reality and tech giveaways to capt...

Shaun shares ...

Better their learning experiences with augmented reality

Originally created in 1968, augmented reality became a major buzzword in 2016 with the release of Pokémo...

Molly writes ...

What you can learn from candidates who don’t take the job – Canada

After crafting the perfect job listing, reading hundreds of resumes, performing multiple interviews and s...

Meghan shares ...

What you can learn from candidates who don’t take the job

After crafting the perfect job listing, reading hundreds of resumes, performing multiple interviews and s...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.

Indigo discusses ...

Part 1: How to collect volunteer and client stories

In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...

Anne describes ...

How to craft the right job posting to get the right hire – Canada

Finding the right candidates to fill your healthcare jobs can be a struggle. Unemployment rates are low, ...

Yeng shares ...

How to craft the right job posting to get the right hire

If you’re having a tough time finding candidates to fill your healthcare jobs, you’re not alone. Unem...

Emily writes ...

Branding your city—it’s more than a motto – Canada

City branding requires much more than just a motto.

Jason writes ...

Branding your city—it’s more than a motto

Much the way you have to know what a product does before you can sell it, you must know the ins and outs ...

Justin likes ...

Keep your school’s community in the loop using PR giveaways – Canada

Connecting with the community on a regular basis allows people to see the important work your students an...

Jason suggests ...

Keep your school’s community in the loop using PR giveaways

Your community wants to know about the work your students and school are doing. These tips and PR giveawa...

Jenn discusses ...

Promotional toys for your kids at heart – Canada

The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing...

Lia likes ...

Promotional toys for your kids at heart

The term “trade show” sounds very grown-up.

Debra writes ...

How to implement a culture of transparency in your marketing

One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Yeng writes ...

Simple ways to make your practice more inviting – Canada

While patient care might sound like the domain for doctors and nurses, in truth it starts the moment a pa...

Chelsea writes ...

Simple ways to make your practice more inviting

Does your practice make patients feel welcome? An inviting space helps them feel relaxed, lowering their ...

Casey discusses ...

Sell to their senses for an unforgettable experience – Canada

When you extend your brand to all five of the senses, you create an experience that customers won’t soo...

Anabel describes ...

Sell to the senses with these tips and small business giveaways

The five senses can be powerful advertising tools.

Jason discusses ...

Part 2: How to share your volunteer and client stories

A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Shari...

Molly likes ...

Part 2: How to share your volunteer and client stories, part 2

A great story connects the storyteller to the reader, touching their heart with a memorable tale.

Anabel describes ...

Citizens’ academies provide behind-the-scenes look for residents – Canada

Government is a broad topic, encompassing everything from schools to safety to public works.

Shaun writes ...

Citizens’ academies provide behind-the-scenes look for residents

Government is a broad topic, encompassing everything from schools to safety to public works. So it’s na...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Kristi describes ...

Get results with guerilla marketing for trade shows

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Matt describes ...

Strengthen your wellness program with gamification – Canada

With a few health and wellness giveaways, you can increase involvement. In fact, one company boosted part...

Angie describes ...

Strengthen your wellness program with gamification

With gamification—turning a non-gaming activity into a game—and a few health and wellness giveaways, ...

Jason writes ...

Practice mindfulness to bring a new state of mind to school staff – Canada

Help faculty to feel calmer and more focused with these 3 easy steps and mindfulness giveaways.

Matt discusses ...

Practice mindfulness to bring a new state of mind to school staff

Though regularly practicing mindfulness can be a challenge at first, finding the time to become calm and ...

Mark describes ...

Addressing Rural Patients with Healthcare Giveaways – Canada

According to recent surveys, 18.9% of the Canadian population lives in rural areas.

Adam describes ...

How to better address healthcare needs of rural patients

According to recent studies, 19.3% of the U.S. population lives in rural areas.

Anne likes ...

Be a guide along the donor journey – Canada

Supporting the donor journey from discovery to donation increases the chance you’ll connect with your a...

Anabel describes ...

Be a guide along the donor journey

Before people become donors, they must go on a journey of discovery—learning who you are, what you do, ...

Ryan describes ...

5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

Carrie describes ...

5 types of videos perfect for your small business

If you’re looking to implement video marketing, these 5 types of videos, along with small business prom...

Angie recommends ...

4 winning ways to entice startups to your community – Canada

If you want to show startups that your area is a place they can thrive, try out these tips coupled with p...

Meghan shares ...

4 winning ways to entice startups to your community

More than 600,000 new businesses are formed every year—and many need a community to call home.

Breanna writes ...

5 ways to promote school clubs with promotional giveaways – Canada

If you’re looking to boost membership or convince students to try a new experience, these tips and prom...

Shaun likes ...

5 ways to promote school clubs with promotional giveaways

From science to sports to art and astronomy, extracurriculars make school extra-special.

Amy describes ...

Best travel tools for your trade show team – Canada

According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...