Logoed tools to build your brand
Jump on the DIY-home projects bandwagon by offering the best in custom promotional tools. Find out what m...
Make the most of your trade show experience
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
Make the most of your trade show experience – Canada
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
Make your Mark with these Business Card Alternatives
Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...
Marketing strategies to turn a customer’s pain to a customer gained
Customers have problems that you can solve. By discovering those problems, you will be better able to off...
Marketing strategies to turn a customer’s pain to a customer gained – Canada
At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...
Motivate your sales team without monetary incentives
We hope these company thank-you gift ideas prove to be motivators for your sales team. Regardless of what...
Motivate your sales team without monetary incentives – Canada
Money talks. But can it buy the motivation of your sales team? While cold, hard cash can be a driver for ...
Must-Have Technology for Trade Show Travel
The average trade show traveler will venture 400 miles to attend an exhibit. This article explores top te...
Nonprofit Giveaways Lend a Helping Hand – Canada
Read four inspirational stories about how charitable organizations use nonprofit giveaways to help the si...
Optimize your Website for Voice Search
By 2020, half of internet searches will be prompted by voice. Ensure your website is found with these voi...
Outfit your employees for success with business promotional apparel
Dressing appropriately for the workplace has long been debated. You’ve likely heard a few sayings about...
Outfit your employees for success with business promotional apparel – Canada
Go forward—fashion forward—with must-have business promotional apparel for their wardrobes.
Perfect prize giveaways for your next event
When it comes to promoting your company or nonprofit, making sure people know who you are and what you do...
Perfect prize giveaways for your next event – Canada
Prize giveaways can make your event just a little more fun—and much more memorable. And, when it comes ...
Performance management best practices: How to revise the annual review
Improve your employee assessment process. Performance management best practices recommend frequent feedba...
Performance management best practices: How to revise the annual review – Canada
Bid adieu to the annual review. Performance management best practices say frequent feedback, goal setting...
Personalize the customer journey for a smooth ride down the sales funnel
Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...
Personalize the customer journey for a smooth ride down the sales funnel – Canada
Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...
Persuasive influencer marketing boosts brand attention
If you’re not using influencer marketing already, it might be time to consider adding it to your market...
Persuasive influencer marketing boosts brand attention – Canada
Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...
Product launch ideas to propel sales at the next trade show
Help your great new project get discovered at the next trade show with these product launch ideas. Includ...
Product launch ideas to propel sales at the next trade show – Canada
Help your new items take off with product launch ideas for trade shows.
Promotional apparel trends you should know about now
Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...
Promotional apparel trends you should know about now
Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...
Promotional apparel trends you should know about now – Canada
Whether you’re looking for the latest colours or patterns, a socially responsible brand or athleisure a...
Promotional banner ideas to share important information – Canada
4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...
Promotional fanny pack uses to rock your next trade show
Once considered an out-of-date fashion don’t, the fanny pack is currently having a big comeback. Stars ...
Promotional fanny pack uses to rock your next trade show – Canada
A lot of trade show attendees travel many kilometres. Treat guests visiting from afar with a travel-frien...
Promotional giveaways play an important role in Wheelchair Games’ success
Organizers of the games set up a little store to sell branded shirts, caps, mugs, water bottles, Koozies ...
Promotional giveaways play an important role in Wheelchair Games’ success – Canada
Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...
Promotional toys for your kids at heart – Canada
The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing...
Recognize employees who put safety first
Encourage participation by implementing safety recognition ideas and rewarding those who excel in cautiou...
Recognize employees who put safety first – Canada
Safety giveaways can help encourage participation in important workplace safety regulations.
Retro giveaways bring back the good old days
Bring back those good old days by adding a little nostalgia to your marketing mix. We have fun retro give...
Rush promotional products for when you needed it yesterday
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don't hav...
Rush promotional products for when you needed it yesterday – Canada
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...
Say goodbye to the annual performance appraisal – Canada
Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...
Serving the Community, Not Just Customers
As you start your strategic planning for the coming year, consider adding service to your community to yo...
Serving the community, not just customers – Canada
If taking care of the customer is job one, taking care of the community may be job two.
Share your voice: Benefits of podcasting for business
Catching the attention of new customers is one of the many benefits of podcasting for business. We share ...
Share your voice: Benefits of podcasting for business – Canada
Repurposing popular content is just one of the benefits of podcasting for business. We share additional w...
Simple ways you can better the employee experience
Employee engagement seems to be the buzzword as companies strive to recruit and retain staff.
Simple ways you can better the employee experience – Canada
While employee engagement comes from the top down, employee experience is bottom up.
Snag valuable face time in a digital world
More than 4 billion people across the globe use the internet. In the United States, there are an estimate...
Spring cleaning: 4 natural ways to purify air
Spring is in the air! And so are dust and other particles that can leave your office feeling less than cl...
Spring cleaning: 4 natural ways to purify air – Canada
Spring brings warm breezes and blooming flowers—plus the annual time for spring cleaning! Make your ind...
Strengthen your staff with remote team-building activities
Working from home is quickly becoming the new normal. These fun remote team-building activities will help...
Strengthen your staff with remote team-building activities – Canada
Remote team-building activities, like virtual game nights, coffee breaks and book clubs, can help virtual...