Amy writes ...

Your timeline to planning a successful trade show exhibit – Canada

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Pam writes ...

Your promotional checklist: Selecting the right logoed gift – Canada

Selecting the right promo item lets your organization stand out. We offer an easy promo checklist to help...

Tiffany suggests ...

Your guide to meaningful small business community involvement – Canada

Engaging with the community helps create connections that can help small businesses thrive. Find out how ...

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Sarah digs ...

What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

Amanda describes ...

Ways to communicate across cultural differences – Canada

Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...

Amanda discusses ...

Walk & Talk: 4 considerations for thinking on your feet – Canada

When your team begins to hit a wall, it may be time to hit the pavement!

Meghan writes ...

Virtual job interviews: Benefits, challenges and simple tips – Canada

Virtual job interviews create both benefits and challenges for healthcare organizations. We share tips (a...

Zach describes ...

Video testimonials: How to transform current customers into spokespersons – Canada

Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...

Sherry writes ...

Unpack these ideas for a share-worthy unboxing experience – Canada

Every month, 90,000 people search for unboxing videos on YouTube®.

Amanda describes ...

Travel tips to make your next business trip take off with ease – Canada

Canadian travellers took 35.1 million domestic business trips in 2016, an increase of 5.7 percent over th...

Jason writes ...

Transform indoor meetings to outdoor events – Canada

Transform your indoor meeting, conference or expo into a safe and engaging outdoor event by trying our us...

Gail discusses ...

Trade show lighting ideas that will make your exhibit shine – Canada

Attract more visitors by using creative trade show lighting at your booth.

Barb shares ...

Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...

Matt writes ...

Top 5 ideas for branded corporate gifts to make a lasting impression – Canada

As you’re brainstorming branded corporate gift ideas for clients and prospects, remember that sending g...

Gina describes ...

Top 10 most effective promotional products – Canada

Selecting the best giveaways for your business can be a challenge. According to research, these are the m...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Molly writes ...

The future of healthcare marketing: How to stay ahead – Canada

Wondering what the future of healthcare marketing will look like? Learn how to keep your organization ahe...

Tiffany discusses ...

The best tech giveaway ideas to wow trade show guests – Canada

According to Statistics Canada’s General Social Survey, Canadians are relying on their tech gadgets mor...

Carol recommends ...

The best small business giveaways to celebrate BDC Small Business Week – Canada

Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...

Sam discusses ...

The benefits of long-form content – Canada

When strategic and well planned, long-form content can reel in top-quality leads. This is just one of the...

Debra shares ...

The 10 best giveaways for trade shows – Canada

The best giveaways for trade shows can help your brand stand out among the competition. We offer ideas to...

Andy describes ...

Thank you gift bag ideas to recognize donor generosity – Canada

Are you looking for the perfect donor thank you gift that will demonstrate just how much your supporters ...

Adam describes ...

Testing a New Product? Learn How Trade Shows Can Be the Ideal Place – Canada

New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...

Shaun chooses ...

Teaching students to embrace mistakes – Canada

The wrong answer is just another way to say, "I'm learning.” When it’s time for teaching students to ...

Zach recommends ...

Sustainable Giveaways and Practices for a Zero Waste Event – Canada

Learn how to eliminate the amount of trash generated at your next trade show by hosting a zero waste even...

Tiffany recommends ...

Sports team sponsorships score major points for your brand – Canada

When it comes to sponsorship spending in Canada, sports are at the front of the pack.

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Sandy shares ...

Show you care with a strong cause marketing strategy – Canada

Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...

Amie recommends ...

Show the Love with these Support Staff Recognition Ideas – Canada

Show your appreciation with these support staff recognition ideas for bus drivers, crossing guards, schoo...

Adam describes ...

Serving the community, not just customers – Canada

If taking care of the customer is job one, taking care of the community may be job two.

Sam recommends ...

Serve the community better with convenient service options – Canada

Creating new government service options has benefits for the community and your agency. We share three ea...

Carrie describes ...

School communication strategies: When more is best – Canada

Did you know an effective communication strategy tip is to overcommunicate? When you have information to ...

Brian describes ...

Say goodbye to the annual performance appraisal – Canada

Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...

Shaun discusses ...

Rush promotional products for when you needed it yesterday – Canada

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Adam digs ...

Reduce inconvenient no-show appointments with these 6 tips – Canada

No-show appointments and late cancellations can be inconvenient and costly. Check out ideas on how to red...

Andy writes ...

Promotional strategies to captivate your trade show audience – Canada

To make the most out of your trade show experience, take time to design a product-promotion strategy that...

Callie writes ...

Promotional giveaways play an important role in Wheelchair Games’ success – Canada

Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...

Jon recommends ...

Promotional banner ideas to share important information – Canada

4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...

Amy suggests ...

Promotional apparel trends you should know about now – Canada

Whether you’re looking for the latest colours or patterns, a socially responsible brand or athleisure a...

Adam likes ...

Promote remote work-life balance – Canada

Avoiding burnout and staying motivated are two benefits of remote work-life balance. We offer ideas to ba...

Zach suggests ...

Promote community recycling programs using eco-friendly giveaways – Canada

Recycling offers many benefits to community—it helps reduce waste, create jobs, conserve resources and ...

Casey discusses ...

Preventing brain drain in your community – Canada

Is preventing brain drain in your community a challenge? Find out which incentives can help keep graduate...

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Kristi likes ...

Perfect prize giveaways for your next event – Canada

Prize giveaways can make your event just a little more fun—and much more memorable. And, when it comes ...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.