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Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

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5 free Google tools for data-driven decision making

This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Ta...

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Social media promotional strategies

In today’s world, it is important to have a social media marketing strategy established at your organiz...

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What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

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Digital Magazines

This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...

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Artificial Intelligence

This Blue Paper explores the rise of artificial intelligence and its use in business applications and mor...

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Text Analytics

This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...

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How to use Beacon Technology at a Trade Show

This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...

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Social Customer Service

This Blue Paper explores why customers love social customer service through messaging and how brands can ...

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Promoting Healthcare Apps

This article offers tips on promoting healthcare apps to connect with patients, take appointments, educat...

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Li-Fi Technology

This Blue Paper explores the origins of Li-Fi technology, how it works, its benefits and applications, dr...

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Body Camera Pros and Cons

This article discusses body camera pros and cons for government employees who face high-conflict situatio...

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Branded VR Glasses Show Customers a Stunning New View

Upgrade how customers view your business with VR with these four tips. Then use branded VR glasses to kee...

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3 top technology giveaways for 2021

Show your tech-savvy side with these technology giveaways, perfect for clients, employees and anyone othe...

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3 ways to drive engagement with 360 video marketing – Canada

Are you looking to drive engagement and wow visitors while at your next trade show or event? Try adding 3...

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3 ways to drive engagement with 360 video marketing

Are you looking to drive engagement and wow visitors while at your next trade show or event? Try adding 3...

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Advanced COB technology for a brighter branded flashlight gift

Branded flashlight gifts offer function and durability in a wide variety of sizes and price points. We of...

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VR headset giveaways take customers on unforgettable journeys

VR headset giveaways allow customers to travel anywhere without ever leaving their chairs. It’s an unfo...

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Wireless chargers: The tech giveaways that power up your brand

Wireless chargers are a tech giveaway game changer. We provide the basics of wireless charging, including...

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Promotional PopSockets bring you gripping self-marketing opportunities

Great for preventing phone drops and making picture-taking easier, useful Popsockets® giveaways make a m...

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Reusable giveaways put your brand to work in the kitchen

Want your brand seen over and over? Offer customers and employees on-trend reusable giveaways for the kit...

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Advantageous ways AI can power up customer interactions

One study estimated that by 2020, 85 percent of customer interactions will occur with no human involvemen...

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Advantageous ways AI can power up customer interactions – Canada

The use of artificial intelligence (AI) in customer service is on the rise, and it’s likely more common...

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Bite-size ads keep them coming back for more

In 2016, Google® launched a new ad format called bumper ads.

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Does your nonprofit need an app? – Canada

About 76 percent of Canadians own a smartphone, and 1 in 5 internet users access the web exclusively on t...

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Does your nonprofit need an app?

There are many benefits to having an app, and some important things to consider before you get started.

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Strategies to provide a better customer-focused online experience – Canada

s more services move out of your offices and onto the internet, citizens will come to expect online inter...

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Strategies to provide a better customer-focused online experience

According to a recent survey, more than 40 percent of citizens handle most of their government interactio...

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Implement personalized learning to meet students’ needs – Canada

Personalized learning for the win! This teaching approach is a great way to meet individual educational n...

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Implement personalized learning to meet students’ needs

Want to tailor learning to each individual student? Get tips and student giveaway ideas to support person...

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How virtual reality can enhance the patient experience – Canada

If you’re looking to incorporate VR in your practice, we have creative ideas—and some healthcare give...

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How virtual reality can enhance the patient experience

Virtual reality (VR) continues to grow in popularity, with 41 percent of adults saying they are intereste...

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Collect your money—offer mobile pay to customers and clients! – Canada

Times have changed—and so has technology. According to one survey, 50% of people carry cash less than h...

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Collect your money—offer mobile pay to customers and clients!

Times have changed—and so has technology.

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Dive into the digital age and go paperless! – Canada

Did you know the Ontario Government’s Treasury Board Secretariat projects it will save $26,200 a year j...

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Dive into the digital age and go paperless!

Did you know the federal government spends a whopping $1.3 billion per year on paper? What’s more, pape...

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Better their learning experiences with augmented reality – Canada

And much the way people were catching creatures, you can use augmented reality and tech giveaways to capt...

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Better their learning experiences with augmented reality

Originally created in 1968, augmented reality became a major buzzword in 2016 with the release of Pokémo...

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Extend your nonprofit’s reach with live streaming – Canada

These live streaming ideas and nonprofit giveaways let you share fundraising opportunities (and more) wit...

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Extend your nonprofit’s reach with live streaming

Live streaming and nonprofit giveaways make it easy to share events, fundraisers and updates with support...

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How to optimize your website for voice search – Canada

Half of all internet searches will be voice prompted by 2020. Make sure your website can be found easily ...

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Optimize your Website for Voice Search

By 2020, half of internet searches will be prompted by voice. Ensure your website is found with these voi...

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Innovative social emotional learning activities that get results – Canada

Since 70% of mental health issues emerge in childhood and adolescence, providing students with the skills...

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Innovative social emotional learning activities that get results

The concept of social emotional learning has been around for decades, but in recent years it has become e...

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6 virtual trade show ideas to pour into your sales funnel – Canada

Online trade shows keep costs down and create more customer interaction. We share six virtual trade show ...

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6 virtual trade show ideas to pour into your sales funnel

Trade shows have always been an excellent place for companies and clients to come together.

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Live streaming tips for introducing a new product – Canada

Launch your new product for customers to see no matter where they are! We share live streaming tips that ...

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Live streaming tips for introducing a new product

Introduce your latest product to audiences no matter where they are. We share live streaming tips to rais...

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Share your voice: Benefits of podcasting for business

Catching the attention of new customers is one of the many benefits of podcasting for business. We share ...