How to use video marketing to boost sales – Canada
Sales videos can boost customer trust, better explain products and services and ultimately increase purch...
How to use the AIDA funnel to convert leads into customers – Canada
The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...
How to reach your target audience with the perfect customer giveaway ideas – Canada
If you’re looking for ways to reach your target audience, we offer the best customer giveaway ideas to ...
How to prepare for your best mobile roadshow – Canada
Instead of asking customers to come to you, take your brand directly to them with a mobile roadshow. We o...
How to polish up virtual sales calls: tips for before, during and after – Canada
If your sales team is trying to polish their approach to virtual sales calls, we offer ideas to build rap...
How to plan for a trade show, no matter your budget – Canada
Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...
How to make your virtual event a smashing success – Canada
Make your company’s virtual event the highlight of the year. We offer ideas on how to make your virtual...
How to make your first trade show a success – Canada
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...
How to improve customer relationships by focusing on details – Canada
The little details can make all the difference with your clients. We share tips on how to improve custome...
How to get sales leads: 5 alternative ways to fill your funnel – Canada
Many businesses are moving beyond traditional trade shows for ways to get new sales leads.
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to find and fill volunteer needs—and keep them coming back – Canada
We're sharing tips for finding and motivating volunteers to help out at school functions.
How to choose the best trade show giveaways for your next event
Promotional products start conversations with potential clients. Discover the top trade show giveaways to...
How to boost virtual event audience engagement – Canada
Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...
How to Become a Pet Friendly Community – Canada
Is your city pet friendly? Become a pet friendly community by welcoming new pets, providing plenty of out...
How promotional pen giveaways help raise awareness about programs for older adults
The Bernard Betel Centre provides meals, recreation programs and more for older adults. See how promotion...
How promotional baseball caps help preserve a historic heritage farm
Friends of Scotsdale Farm uses promotional baseball caps to raise funds for this 531-acre heritage site, ...
How pet giveaways help save two lives at a time
From off the streets and out of the city shelter, the San Antonio Pets Alive! rescue organization uses pe...
Hiring a marketing agency: Pros, cons and tips – Canada
Trying to determine whether to keep your marketing in-house or hire a marketing agency? We offer a list o...
Help customers start the year right with new year business gifts
A new year means a fresh start. Help customers reach their personal and company resolutions with new year...
Help customers get organized with these home and office organization gifts – Canada
Imprint your brand as the most helpful business ever with functional gifts for work and home organization...
Go beyond the booth: A quick guide to seminar hosting – Canada
We've put together sales presentation tips and trade show swag ideas to help you be a success.
Get to the Core of Your Organization’s Values – Canada
Core business values are an important part of a business’ culture. This article explores the importance...
Get results with guerilla marketing for trade shows – Canada
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...
Get everyone warm and cozy with corporate promotional gifts – Canada
Whether you’re looking to win over a sales lead or welcome a new staff member, warm and cozy corporate ...
Gamification: The creative fundraising idea that offers big wins – Canada
Use gamification to put the fun in fundraising. Boost excitement and engagement with creative fundraising...
Four creative ways to thank customers – Canada
Showing appreciation can help grow customer relationships and build loyalty. We offer meaningful customer...
Follow-up tools to turn trade show prospects into customers – Canada
With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...
Five thoughtful customer appreciation gifts and ideas that build brand champions – Canada
The majority of customers say a surprise gift is the best way to engage them. We offer customer appreciat...
Extend your donor reach with peer-to-peer fundraising tips – Canada
Trying to find faster, fresher ways to get more donations and spread the word about your nonprofit? We of...
e-Books 101: How to create and distribute e-Books to better nurture leads – Canada
When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...
Donation page best practices to make a bigger impact – Canada
When your donation page is optimized, you’ll likely receive more donations. We explain donation page be...
Customer loyalty gift ideas to take your rewards program to the next level – Canada
Help engage your rewards program members with exciting customer loyalty gifts. Try our fun ideas to level...
Creative trade show display ideas that will get people to stop – Canada
Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...
Create an unforgettable experience with customer service – Canada
Stellar customer service pays dividends with more sales and more leads. We offer ideas on using customer ...
Create a winning team with business partnerships – Canada
If you’re looking to create a partnership with a for-profit company, check out this list of ways to mak...
Corporate team building gifts to inspire and motivate employees
Team building can bond staff and create an even stronger company culture. We offer corporate team buildin...
Companies use trade shows to build connections, according to the latest issue of amplify®
Almost four out of five exhibitors use trade shows as an opportunity to build relationships, according to...
Celebrate local with small business giveaways – Canada
Celebrating local businesses and nonprofits helps keep communities strong. We offer ideas on how to use s...
Business giveaway ideas that will get your logo seen – Canada
An easily identifiable visual should remind people what your organization does and what you stand for.
Build business relationships virtually – Canada
When you can’t meet face to face, learn how to build business relationships virtually. We share ideas t...
Build brand awareness with memorable trade show bags – Canada
Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...
Branded thank-you gifts to increase patient referrals – Canada
When you show patients you appreciate their support and recommendations, they’re more likely to keep re...
Branded tech gifts grow in popularity and features – Canada
If you need an on-trend gift that will impress customers, prospects or staff, 4imprint has branded tech g...
Bound to bring joy: Journals and notebooks – Canada
4imprint’s stationery merchandiser Jacki A. sheds some light on what’s trending in promotional journa...
Best travel tools for your trade show team – Canada
According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...
amplify® Magazine Winter 2024 Issue: Tailoring Experiences
Organizations that tailor experiences to customers’ wants and needs stand out and strengthen relationsh...
8 prime types of video for promoting your business – Canada
Video engages customers, builds trust and increases conversions. Press play now on these ideas for promot...
8 creative ways to diversify your nonprofit revenue – Canada
Strengthen your organization’s financial health with varied sources of revenue, like member dues and le...
6 tips on how to start a small business blog – Canada
Companies with blogs get 126% more leads. We share tips on how to start a small business blog, including ...