Adam writes ...

5 ways to improve website load time – Canada

When a user visits your website, their browser must load a lot of elements, including images—all while ...

Molly describes ...

Unpack these ideas for a share-worthy unboxing experience

One of the best ways to make sure your box is worth sharing is to create a series of small surprises.

Sherry writes ...

Unpack these ideas for a share-worthy unboxing experience – Canada

Every month, 90,000 people search for unboxing videos on YouTube®.

Matt writes ...

Ways to communicate across cultural differences

Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...

Amanda describes ...

Ways to communicate across cultural differences – Canada

Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...

Barb describes ...

Trade show lighting ideas that will make your exhibit shine

Creative trade show lighting can attract attention, stimulate the senses and create good feelings about y...

Gail discusses ...

Trade show lighting ideas that will make your exhibit shine – Canada

Attract more visitors by using creative trade show lighting at your booth.

Matt suggests ...

Build stronger relationships with your patients

The word “care” is an integral part of healthcare.

Gina writes ...

Build stronger relationships with your patients – Canada

A strong relationship with a healthcare provider will make a patient more inclined to share important inf...

Matt discusses ...

5 content marketing strategies to boost engagement

If you're one of the many organizations already engaged in content marketing, you may be looking for some...

Tiffany discusses ...

5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

Shaun suggests ...

How to deliver data findings for a maximum impact

Use these tips and presentation giveaways to help your data create the impact it deserves.

Elizabeth recommends ...

How to deliver data findings for a maximum impact – Canada

Data plays a critical role in every company. It explores marketing trends and helps determine what custom...

Molly likes ...

Persuasive influencer marketing boosts brand attention

If you’re not using influencer marketing already, it might be time to consider adding it to your market...

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Adam shares ...

How to plan a parade that’s one for the books

Whether you’re planning an entire parade or participating with your agency or department, we hope these...

Karri discusses ...

How to plan a parade that’s one for the books – Canada

If you’re tasked with planning your agency’s parade entry—or the entire parade—here are several t...

Robert discusses ...

Data collection pro-tips to create better lead connections

While making an initial contact is essential for a relationship, following up is even more critical.

Cheryl discusses ...

Data collection pro-tips to create better lead connections – Canada

Follow-ups should be timely, friendly and customized, reflecting each client’s needs, interests and pai...

Matt describes ...

Make your neighborhoods shine with a community cleanup

Rolling up shirt sleeves for a community cleanup can have more than just a visual impact on your communit...

Andy discusses ...

Make your neighbourhoods shine with a community cleanup – Canada

Cleaning up a community doesn’t just lower crime and add value to a neighbourhood, it also brings peopl...

Amy describes ...

Little-known tools that reduce event planning stress

Hosting an event for your nonprofit is a lot of work. For it to be successful, you need to raise enough m...

Sherry shares ...

Little-known tools that reduce event-planning stress – Canada

With these helpful tools, planning and hosting your organization’s next big event will be a breeze. Don...

Daryl writes ...

Captivate their senses—and interest—with a multisensory exhibit

The average consumer is exposed to nearly 10,000 brand messages per day.

Amy writes ...

Captivate their senses—and interest—with a multisensory exhibit – Canada

A study by Oxford University found that more than half of millennials feel increasingly disconnected from...

Alexis suggests ...

Marketing strategies to turn a customer’s pain to a customer gained

Customers have problems that you can solve. By discovering those problems, you will be better able to off...

Andy writes ...

Marketing strategies to turn a customer’s pain to a customer gained – Canada

At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...

Whitney likes ...

4 easy ways to reach younger constituents

Millennials, or those born between 1981 and 1996, are becoming essential stakeholders in many communities...

Robert writes ...

4 easy ways to reach younger constituents – Canada

As the first generation raised on technology, different methods must be used to engage Millennials.

Brenda writes ...

Social media engagement tips that deserve a thumbs up

Read on to get some social media marketing ideas for small business. Then pair them with social media giv...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Gina recommends ...

Travel tips to make their next business trip take off with ease

Last year, Americans took 462 million domestic business trips.

Amanda describes ...

Travel tips to make your next business trip take off with ease – Canada

Canadian travellers took 35.1 million domestic business trips in 2016, an increase of 5.7 percent over th...

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Molly digs ...

Kick your new sales year into high gear

When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...

Matt discusses ...

Rush promotional products for when you needed it yesterday

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don't hav...

Shaun discusses ...

Rush promotional products for when you needed it yesterday – Canada

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...

Molly writes ...

Jump-start community growth with a neighborhood beautification project

Neighborhood beautification initiatives can attract new businesses and residents, help revitalize a neigh...

Andy shares ...

Jump-start community growth with a neighbourhood beautification project – Canada

Starting a neighbourhood beautification initiative can have an incredibility positive impact on a communi...

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Amy discusses ...

Resolve to try these 5 healthy habits of successful nonprofits

With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Andy writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business

In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...

Shaun chooses ...

The best tech giveaway ideas for your trade show

According to a 2017 year in review of the promotional products industry, technology holds a lot of power ...

Tiffany discusses ...

The best tech giveaway ideas to wow trade show guests – Canada

According to Statistics Canada’s General Social Survey, Canadians are relying on their tech gadgets mor...

Andy describes ...

Wellness items to ward off colds and flu

Cold and flu season is almost here. Help protect the community with preventive measures and wellness prom...

Kristi suggests ...

Health promotional items to help fight off seasonal germs – Canada

Fight germs and stay well during cold and flu season with preventive measures that include wellness promo...

Jenn chooses ...

Perfect prize giveaways for your next event

When it comes to promoting your company or nonprofit, making sure people know who you are and what you do...