Sarah recommends ...

Office visit, urgent care clinic or emergency room – Canada

Learn about the levels of care offered at an office visit, urgent care clinic and ER and how this can aff...

Sarah digs ...

What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

Zach recommends ...

Sustainable Giveaways and Practices for a Zero Waste Event – Canada

Learn how to eliminate the amount of trash generated at your next trade show by hosting a zero waste even...

Alexis describes ...

How to Find Your Social Mission – Canada

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Andrea discusses ...

How to Become a Pet Friendly Community – Canada

Is your city pet friendly? Become a pet friendly community by welcoming new pets, providing plenty of out...

Amy discusses ...

Get to the Core of Your Organization’s Values – Canada

Core business values are an important part of a business’ culture. This article explores the importance...

Sherry discusses ...

4 Ways Fundraising Benefits Students and Schools – Canada

Fundraisers help students build valuable skills in sales, goal setting and math. Learn how to use fundrai...

Amy describes ...

Make the most of your trade show experience – Canada

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Adam describes ...

Testing a New Product? Learn How Trade Shows Can Be the Ideal Place – Canada

New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...

Shaun shares ...

4 practical tips for the new international traveller – Canada

Is international business travel part of your company plan? Check out these tips and suggestions on the n...

Amanda discusses ...

Walk & Talk: 4 considerations for thinking on your feet – Canada

When your team begins to hit a wall, it may be time to hit the pavement!

Sarah recommends ...

Go beyond the booth: A quick guide to seminar hosting – Canada

We've put together sales presentation tips and trade show swag ideas to help you be a success.

Zach describes ...

Video testimonials: How to transform current customers into spokespersons – Canada

Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...

Amy writes ...

Your timeline to planning a successful trade show exhibit – Canada

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Pam suggests ...

4 incredible sales incentives to motivate teams without raising salaries – Canada

Non-monetary incentives and employee recognition gifts may be better motivators than money when it comes ...

Tiffany describes ...

5 money-saving tips for entertaining clients – Canada

Try these budget-friendly ways to entertain clients with inexpensive gifts.

Adam describes ...

3 types of trade show tools you shouldn’t leave home without – Canada

Are you planning to exhibit at a trade show? Fill your trade show toolbox with these must-have tools that...

Adam suggests ...

4 quick tips to qualify trade show and event leads – Canada

92% of trade show attendees want to check out new products. See if they’re a fit by qualifying leads wi...

Brian discusses ...

Marketing your small business to a big-city audience – Canada

Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...

Amie writes ...

8 prime types of video for promoting your business – Canada

Video engages customers, builds trust and increases conversions. Press play now on these ideas for promot...

Amanda shares ...

Premium perks: create an exclusive experience for your trade show VIPs – Canada

Providing a VIP experience for top clientele is a hot trend for trade shows. Give your VIPs the red-carpe...

Andy discusses ...

5 great trade show booth games to attract customers – Canada

Looking to drive traffic to your booth? Check out 5 of the best trade show games to attract customers and...

Mark suggests ...

4 tips to promote local tourism – Canada

Tourism has the potential to create both jobs and revenue. Explore 4 ways to promote tourism, including u...

Karri discusses ...

Build brand awareness with memorable trade show bags – Canada

Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...

Amanda writes ...

The best golf giveaways to ace your charity outing – Canada

Charity golf outings can be an effective (and fun) way to raise awareness and money for your cause.

Sarah recommends ...

Motivate your sales team without monetary incentives – Canada

Money talks. But can it buy the motivation of your sales team? While cold, hard cash can be a driver for ...

Andrea recommends ...

Creative trade show display ideas that will get people to stop – Canada

Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...

Andrea writes ...

Business giveaway ideas that will get your logo seen – Canada

An easily identifiable visual should remind people what your organization does and what you stand for.

Sarah chooses ...

Branded thank-you gifts to increase patient referrals – Canada

When you show patients you appreciate their support and recommendations, they’re more likely to keep re...

Cory writes ...

Raise your trade show banner high and get seen! – Canada

Trying to capture the attention of attendees in such a small timeframe might seem difficult. But with the...

Gail describes ...

Tips to writing a winning grant proposal – Canada

If you are among the more than 170,000 nonprofit and charitable organizations in Canada, you understand t...

Andy discusses ...

Sports fundraising ideas that’ll score more donations – Canada

Participating in high school sports comes with many benefits, like better overall health, teamwork skills...

Amy discusses ...

Snag valuable face time in a digital world – Canada

More than 4 billion people across the globe use the internet. In Canada, 76 percent of the population use...

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Andrea likes ...

Simple ways to increase recurring donations throughout the year – Canada

Recurring gifts help you run your organization more effectively. With a simple donation setup, a lot of g...

Gina writes ...

5 fun ways to improve and personalize customer service – Canada

Studies have shown 86 percent of buyers will pay more for a great customer experience.

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Robert recommends ...

Promotional fanny pack uses to rock your next trade show – Canada

A lot of trade show attendees travel many kilometres. Treat guests visiting from afar with a travel-frien...

Mark suggests ...

Create a winning team with business partnerships – Canada

If you’re looking to create a partnership with a for-profit company, check out this list of ways to mak...

Angie describes ...

How to find and fill volunteer needs—and keep them coming back – Canada

We're sharing tips for finding and motivating volunteers to help out at school functions.

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Casey discusses ...

Sell to their senses for an unforgettable experience – Canada

When you extend your brand to all five of the senses, you create an experience that customers won’t soo...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Amy describes ...

Best travel tools for your trade show team – Canada

According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...

Jon describes ...

Tips to make the most of your trade show experience – Canada

Trade shows are busy and allow only a short opportunity to meet new clients. Hand out trade show giveaway...

Shaun describes ...

4 trade show marketing trends for the new year – Canada

We’re sharing some of the most popular trade show trends, along with the best trade show giveaways, tha...