How to boost virtual event audience engagement – Canada
Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...
How to Carry Out Trade Show Planning for Sure-Fire Success
Is trade show planning a challenge for your team? A thorough trade show planning checklist helps makes pr...
How to choose the best promotional apparel for your business
Whether you are buying promotional apparel for employees or customers, these tips will help you choose th...
How to choose the best trade show giveaways for your audience
Entice prospects and improve recall with the right promo item, for the right person, at the right time. W...
How to choose the best trade show giveaways for your next event
Promotional products start conversations with potential clients. Discover the top trade show giveaways to...
How to create a gratitude experience with the help of customer and employee thank-you gifts
When a customer or employee thank-you gift involves an experience, it can make a memorable impression tha...
How to Encourage Carpooling in Your Community
Ride sharing affords passengers with flexibility and the ability to be productive during the commute. In ...
How to find and fill volunteer needs—and keep them coming back
Filling volunteers positions for school functions can be a hard task. Use these tips for before, during a...
How to find and fill volunteer needs—and keep them coming back – Canada
We're sharing tips for finding and motivating volunteers to help out at school functions.
How to Find Your Social Mission
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to Get Referrals From Customers
Discover how to get referrals by improving client relationships.
How to get sales leads: 5 alternative ways to fill your funnel
Many businesses are thinking beyond traditional trade shows for finding new customers. We offer five crea...
How to get sales leads: 5 alternative ways to fill your funnel – Canada
Many businesses are moving beyond traditional trade shows for ways to get new sales leads.
How to Give Your Trade Show Display Booth a Refresh
How long have you used the same trade show exhibit? If it’s been a while, consider refreshing your trad...
How to Impress with Creative Business Cards
Unique business card ideas for leaving an unforgettable impression at trade shows, in the office or on th...
How to improve customer relationships by focusing on details
If you’re wondering how to improve customer relationships, we have tips. Little details, like personali...
How to improve customer relationships by focusing on details – Canada
The little details can make all the difference with your clients. We share tips on how to improve custome...
How to keep customers flowing through your sales pipeline
Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...
How to make an impression with your trade show exhibit
This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...
How to make your first trade show a success
Are you thinking about adding trade shows to your sales and marketing mix?
How to make your first trade show a success – Canada
Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...
How to make your virtual event a smashing success
Virtual events done right can increase attendance and produce a good ROI. We offer ideas on how to make y...
How to make your virtual event a smashing success – Canada
Make your company’s virtual event the highlight of the year. We offer ideas on how to make your virtual...
How to plan for a trade show, no matter your budget
Make a bang at your next trade show, no matter your budget. We discuss how to plan for a trade show to he...
How to plan for a trade show, no matter your budget – Canada
Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...
How to polish up virtual sales calls: tips for before, during and after
Now that your sales team is conducting virtual sales calls rather than in-person meetings, share these be...
How to polish up virtual sales calls: tips for before, during and after – Canada
If your sales team is trying to polish their approach to virtual sales calls, we offer ideas to build rap...
How to prepare for your best mobile roadshow
A mobile roadshow takes your brand directly to your target audience. We offer suggestions to help plan an...
How to prepare for your best mobile roadshow – Canada
Instead of asking customers to come to you, take your brand directly to them with a mobile roadshow. We o...
How to reach your target audience with the perfect customer giveaway ideas
Reach your target audience, no matter what generation they identify with, with the perfect customer givea...
How to reach your target audience with the perfect customer giveaway ideas – Canada
If you’re looking for ways to reach your target audience, we offer the best customer giveaway ideas to ...
How to start a small business blog
Did you know businesses with blogs get 55% more web traffic? We share tips on how to start a small busine...
How to strengthen relationships using community giveaways
Connecting with your neighbors cultivates trust and loyalty. Use community giveaways to build relationshi...
How to use Beacon Technology at a Trade Show
This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...
How to use Instagram in government
Learn to use Instagram in government and offers practical applications, such as using it to share, define...
How to use the AIDA funnel to convert leads into customers
The AIDA funnel provides you with more control over potential customers’ paths as they make their way f...
How to use the AIDA funnel to convert leads into customers – Canada
The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...
How to use video marketing to boost sales
Wondering how to use video marketing to increase sales even when you can’t be in-person with customers?...
How to use video marketing to boost sales – Canada
Sales videos can boost customer trust, better explain products and services and ultimately increase purch...
How water bottles for fundraising help answer the call of duty
Many veterans find themselves without food or a home. Veterans Outreach of Wisconsin works to change that...
Huntingdon Primary School: one by one story
Huntingdon Primary School received a promotions grant through 4imprint's one by one charitable giving pro...
IKEA Life Report: Mug giveaways make morning routines better
IKEA's recent study shows most morning routines include eating breakfast at home, which makes coffee mug ...
Impactful branding ideas using promotional products
Form meaningful connections with customers and prospects by combining brand essentials, like voice and st...
Improving Parent Teacher Conferences
Learn about improving parent teacher conferences by encouraging participation and providing valuable feed...
Influencer Marketing
This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap inf...
Influencer marketing for nonprofits: How to choose the right influencers
Influencer marketing for nonprofits provides a host of benefits to your organization. Check out 5 ideas o...
Influencer marketing for nonprofits: How to choose the right influencers – Canada
Influencer marketing for nonprofits helps grow your supporters and further your nonprofit. Discover 5 ide...
Journals and notebooks bound to excite
Promotional journal and notebooks make great gifts. 4imprint’s expert merchandiser, Jacki A., offers st...
Joy marketing: Share smiles with fun giveaway ideas
Elicit happy feelings from your audience with a sprinkle of joy marketing. Fun giveaway ideas are the ici...