Go beyond the booth: A quick guide to seminar hosting
Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...
Get your team thinking creatively for future trade show ideas – Canada
If your team is trying to come up with trade show exhibit ideas so your business can stand out, we offer ...
Get your team thinking creatively for future trade show ideas
A creative trade show exhibit helps generate more sales and leads because it stands out. We offer 5 ideas...
Get results with guerilla marketing for trade shows – Canada
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...
Get results with guerilla marketing for trade shows
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...
Get noticed with the best trade show giveaways
Want to catch attention at a trade show? Choose from these best trade show giveaways. Each popular item i...
Follow-up tools to turn trade show prospects into customers – Canada
With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...
Follow-up tools to turn trade show prospects into customers
According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.
Finding success with trade shows
This article offers tips for newbies on finding success with trade shows. Tips include developing checkli...
Expert sales training techniques that will step up your game
Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and tr...
Effective Trade Show Planning Part 6 – Post Show
Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...
Effective Trade Show Planning Part 5 – At The Show
Today is the day and it’s your time to shine! The time spent on the fast-paced expo floor can not only ...
Effective Trade Show Planning Part 4 – Prep and Pack
Focusing on prep and packing for your trade show now can help avoid costly mistakes later.
Effective Trade Show Planning Part 3 – Finalize Plans
Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...
Effective Trade Show Planning Part 2 – Start Shopping Around
Start shopping around and reap the benefits of planning ahead. 3 to 6 months out is ideal for choosing ho...
Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy
Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...
e-Books 101: How to create and distribute e-Books to better nurture leads – Canada
When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...
Data collection pro-tips to create better lead connections
While making an initial contact is essential for a relationship, following up is even more critical.
Custom trade show displays that will turn heads
Sarah, 4imprint’s authority on all things trade show, shares expert tips plus custom trade show display...
Creative trade show display ideas that will get people to stop – Canada
Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...
Creative trade show display ideas that will get people to stop
Just about every person who passes your booth at a trade show is a potential customer.
Create stunning displays with foil event balloons
Event balloons aren’t just for parties and graduations. Create stunning displays for your storefront, t...
Company logo trade show apparel to up your cool factor
If your brand is not the button-down type, company logo apparel with a cool, laid-back vibe is a great fi...
Companies use trade shows to build connections, according to the latest issue of amplify®
Almost four out of five exhibitors use trade shows as an opportunity to build relationships, according to...
Capture attention and engage with mobile exhibits
Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...