Diane suggests ...

5 helpful online appeal tips for every nonprofit – Canada

A successful digital ad campaign can bring big results. Follow these steps to snag the online audience wi...

Amanda discusses ...

5 helpful online appeal tips for every nonprofit

Increase donations and recruit volunteers with stand-out digital promotions. Use these tips, and promotio...

Mark suggests ...

4 tips to promote local tourism – Canada

Tourism has the potential to create both jobs and revenue. Explore 4 ways to promote tourism, including u...

Sherry discusses ...

4 tips to promote local tourism

Tourism creates jobs, revenue and civic pride. Discover 4 ways to promote tourism, including using touris...

Shaun digs ...

amplify: Get more referrals with marketing giveaways

If you’re looking to up your referral game, here are some helpful ideas, important statistics and a gre...

How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...

How to strengthen your brand with local marketing

Your brand is more than the products you sell, it’s how the public perceives your company. Create stron...

Erika recommends ...

#SwaggingRights Campus Village

A marketing need + happenstance = a unique advertising partnership. See how Campus Village in East Lansin...

Tiffany suggests ...

Advantageous ways AI can power up customer interactions

One study estimated that by 2020, 85 percent of customer interactions will occur with no human involvemen...

Sarah discusses ...

Advantageous ways AI can power up customer interactions – Canada

The use of artificial intelligence (AI) in customer service is on the rise, and it’s likely more common...

Amanda writes ...

Bite-size ads keep them coming back for more – Canada

A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...

Shaun recommends ...

Bite-size ads keep them coming back for more

In 2016, Google® launched a new ad format called bumper ads.

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Tiffany discusses ...

5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

Matt discusses ...

5 content marketing strategies to boost engagement

If you're one of the many organizations already engaged in content marketing, you may be looking for some...

Sarah recommends ...

Trade show follow-up trends 2019

While 2/3 of organizations attend to generate leads and 1 in 5 go to close sales, this research finds tra...

Elizabeth describes ...

Personalize the customer journey for a smooth ride down the sales funnel

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Ryan describes ...

5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

Carrie describes ...

5 types of videos perfect for your small business

If you’re looking to implement video marketing, these 5 types of videos, along with small business prom...

Adam describes ...

6 virtual trade show ideas to pour into your sales funnel – Canada

Online trade shows keep costs down and create more customer interaction. We share six virtual trade show ...

Carrie recommends ...

6 virtual trade show ideas to pour into your sales funnel

Trade shows have always been an excellent place for companies and clients to come together.

Cindy writes ...

Live streaming tips for introducing a new product – Canada

Launch your new product for customers to see no matter where they are! We share live streaming tips that ...

Gail likes ...

Live streaming tips for introducing a new product

Introduce your latest product to audiences no matter where they are. We share live streaming tips to rais...

Anabel writes ...

Trade show alternatives that reach beyond the exhibit floor

When the show can’t go on, find new ways to bring your products and services to your customers using tr...

Barb shares ...

Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...

Molly chooses ...

How to make the most of hybrid events

When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...

Angie describes ...

How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...

Tiffany discusses ...

How to get sales leads: 5 alternative ways to fill your funnel – Canada

Many businesses are moving beyond traditional trade shows for ways to get new sales leads.

Amanda writes ...

How to get sales leads: 5 alternative ways to fill your funnel

Many businesses are thinking beyond traditional trade shows for finding new customers. We offer five crea...

Angie suggests ...

Captivating contests and prizes to engage your audience

Boost audience interaction, increase conversions and gain more exposure by holding fun contests. We offer...

Adam describes ...

Captivating contests and prizes to engage your audience – Canada

Everyone loves a good contest. Vying for an exciting prize and working to win a competition engages your ...

Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Dan likes ...

How to use the AIDA funnel to convert leads into customers

The AIDA funnel provides you with more control over potential customers’ paths as they make their way f...

Diane likes ...

Cross-promotional partnerships (with promotional giveaway ideas and more) – Canada

Cross-promoting with another brand can be fun, easy and well worth your time. We offer ways to make cross...

Sherry recommends ...

Cross-promotional partnerships (with promotional giveaway ideas and more)

Easily gain multiple new customers by creating the right cross-promotional partnerships. We offer helpful...

Sarah recommends ...

5 touch-free trade show display ideas

Trying to catch attention at a show when everyone is in hands-off mode can be a challenge. We offer hands...

Josh suggests ...

5 touch-free trade show display ideas – Canada

Want to grab attention at a trade show while minimizing contact?

Alysia likes ...

How to increase transactions using promotional marketing giveaways – Canada

Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...

Adam describes ...

How to increase transactions using promotional marketing giveaways

Marketing giveaways can be the secret sauce to highly effective transactional marketing. We offer ideas t...

Yeng writes ...

New Issue of amplify® Magazine by 4imprint®: Scaling a Business, Hybrid Work, Customer Journeys

Amplify winter 2022 issue: How to scale a business, hybrid work, customer journeys, community-building, a...

Erika writes ...

Spring Issue of amplify® Magazine by 4imprint®: Maintaining Business Relationships , Virtual Events, Meeting Customer Needs

Amplify spring 2022 issue: Maintaining business relationships, benefits of virtual events, promo magnets ...

Pam describes ...

5 easy steps to re-engage people with your email – Canada

Just because people subscribe to your emails doesn’t mean they read them. Re-engage the people on your ...

Jayne discusses ...

5 easy steps to re-engage people with your email

Get back in touch with your customer list. These re-engagement strategies for email subscribers will help...

Andrea writes ...

Influencer marketing for nonprofits: How to choose the right influencers – Canada

Influencer marketing for nonprofits helps grow your supporters and further your nonprofit. Discover 5 ide...

Tiffany likes ...

4imprint® Summer Issue of amplify® Magazine: Make Your Business Stand Out, Benefits of Cause Marketing, Retaining Employees

amplify summer 2022 issue: Make your business stand out with benefits of cause marketing, smart solutions...

Amie shares ...

Influencer marketing for nonprofits: How to choose the right influencers

Influencer marketing for nonprofits provides a host of benefits to your organization. Check out 5 ideas o...

Molly shares ...

4 e-commerce tips for small businesses – Canada

Your website, return policies and interactions with customers can impact their loyalty to your brand. We ...

Lia describes ...

4 e-commerce tips for small businesses

A positive experience can contribute to brand loyalty. We offer e-commerce tips for small businesses to p...