Does My Business Need an App?
Wondering whether you need a mobile app for your business? In this Blue Paper, learn the pros and cons of building an app, plus how to design a mobile app.
Platform Overload—Choosing the Right Social Media Sites for Business
Social media for companies—it’s often difficult to choose where to put your efforts. Check out 5-step guide to get you started on a social media strategy.
Wellness in the Workplace-Trends to Trust
Trying to keep up with the latest workplace wellness trends? This Blue Paper® guides you through the hot up-and-coming trends for wellness in the workplace.
Making a Career Change
This Blue Paper explores the questions to ask when making a career change, what it takes to win career change advocates and resume makeover tips.
Office Moving
This Blue Paper explores the benefits of office moving, the latest office design ideas and why a business may not be ready for office relocation.
Graphic Design
This Blue Paper explores why visuals matter to marketing, teaches best practices for graphic design and presents a collection of free and low-cost graphic design tools.
Li-Fi Technology
This Blue Paper explores the origins of Li-Fi technology, how it works, its benefits and applications, drawbacks to Li-Fi & what’s next for this technology.
Employee Advocacy
This Blue Paper explores employee advocacy, including its benefits, administration of an employee advocacy program, case studies and employee advocacy best practices.
Holacracy®
This Blue Paper explores how Holacracy works, why it’s challenging to implement and best practices for adopting the practice.
Digital Marketing for Small Business
This Blue Paper provides the basics on digital marketing for small business, including websites, email marketing, social media, Google My Business and pay-per-click adver...