Beyond hello and a handshake: How to network effectively

Networking can help you make connections with prospective clients. The latest edition of our Blue Papers® discusses how to n...

How to choose the best trade show giveaways for your next event

Promotional products start conversations with potential clients. Discover the top trade show giveaways to bring crowds to you...

Success stories: Follow-up trade show swag ideas that got results

It’s sometimes difficult to know which trade show gifts work. Get trade show swag ideas from companies that successfully fo...

The surprising power of thank-you gifts for customers

Thank-you gifts for customers improve client loyalty. This Blue Paper helps you pick the right time and the right gift to mak...

Creative leave-behind ideas to get ahead in business

Leave-behinds provide potential customers with the information they need to keep your brand top of mind. Make sure they remem...

Expert sales training techniques that will step up your game

Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and training giveaways any...

How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both customers and sales ...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift items to create custo...

Adam suggests ...

Office Moving

This Blue Paper explores the benefits of office moving, the latest office design ideas and why a business may not be ready fo...

Gail writes ...

Text Analytics

This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes different types of text anal...