Shaun writes ...

Subject Matter Experts

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Changing consumer behavior is impacting the need for salespeople to become subject matter experts. Read about adopting this into sales training.

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Amie chooses ...

Workplace Bullying

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This Blue Paper discusses workplace bullying, the detrimental effects it has on organizations and ways to combat it and create a safe culture.

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Jennifer describes ...

Voice Search

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This Blue Paper discusses voice search and its implications for Web marketing content, including SEO and local optimization.

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Zach suggests ...

Market segmentation

This market segmentation Blue Paper outlines how organizations can increase profits, lower costs, develop content marketing.

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Amie shares ...

Millennials

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Millennials are our future business leaders. This generation’s workforce attitudes and offers tips to assist them in personal development.

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Adam suggests ...

Brand loyalty

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This Blue Paper discusses brand loyalty and offers a three-part approach for organizations looking to enhance their branding.

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Amanda writes ...

Google shopping

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This paper discusses the pros and cons of Google Shopping online and offers retailers tips on campaign setup, management, measurement and more.

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Robert shares ...

Coworking

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What you get is an explosion of innovation and creativity, if coworkers are to be believed the overall culture in the workplace can improve.

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Matt suggests ...

Using Ethics in the Workplace

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This paper discusses the history of the honor code and offers organizations a four-step guide to instill honor and ethics in the culture of the workplace.

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Amanda shares ...

Digital Asset Management

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The many digital files flowing through most organizations makes them hard to find. Understanding this emerging technology is important.

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