How to develop branding essentials to help grow your audience
A vision/mission statement, brand voice and positive company culture can help differentiate your business...
How to develop branding essentials to help grow your audience – Canada
Defined branding essentials, like a vision and mission statement, company culture and brand voice, can he...
How to easily integrate virtual physical activity into online classrooms
When students are physically active throughout the day, they pay better attention and retain more informa...
How to easily integrate virtual physical activity into online classrooms – Canada
Looking for easy virtual physical activity ideas to help students stay healthy as they participate in onl...
How to Encourage Carpooling in Your Community
Ride sharing affords passengers with flexibility and the ability to be productive during the commute. In ...
How to encourage people to vote
With a minority federal government, Canadians could be going to the polls or voting by mail anytime. We o...
How to encourage people to vote – Canada
With a minority federal government, Canadians could be going to the polls or voting by mail anytime. We o...
How to engage parents and families in the educational process
Knowing how to engage parents and families in the educational process is an essential factor in student s...
How to engage parents and families in the educational process – Canada
Knowing how to engage parents and families in the educational process can help students succeed in school...
How to Find Your Social Mission
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to get patient reviews: 5 easy tips
Knowing how to get patient reviews can lead to more patients—and an even greater number of patient revi...
How to get patient reviews: 5 easy tips – Canada
Once you know how to get patient reviews, your healthcare organization is sure to see a boost—which wil...
How to Get Referrals From Customers
Discover how to get referrals by improving client relationships.
How to get testimonials that drive business growth
Customer testimonials can help build your business. We share tips on how to get testimonials and which cu...
How to get testimonials to drive business growth – Canada
Quality customer testimonials are an effective way to generate more business. Read tips on how to get tes...
How to Give Your Trade Show Display Booth a Refresh
How long have you used the same trade show exhibit? If it’s been a while, consider refreshing your trad...
How to Have a Digital Detox with Office Promotional Items
Hours in front of screens can cause headaches and eye strain. Use these tips and office promotional items...
How to Have a Digital Detox with Office Promotional Items – Canada
Headaches. Dry eye. Poor posture. All this time on screens is having an impact on our workday. Office pro...
How to hook customers with a great brand story
Gain your audience’s attention and earn their loyalty with a great brand story. We offer ideas, like be...
How to hook customers with a great brand story – Canada
A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...
How to host an impressive event with perfect open house giveaways
Leave a lasting impression on everyone who steps through the front door and make your event a success, wi...
How to implement a culture of transparency in your marketing
One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
How to incorporate outdoor classroom activity ideas for all grade levels
Outdoor lessons help students absorb learning and retain more. We offer outdoor classroom activity ideas ...
How to incorporate outdoor classroom activity ideas for all grade levels – Canada
With several learning styles in one classroom, many teachers appreciate the benefits of outdoor lessons. ...
How to increase transactions using promotional marketing giveaways
Marketing giveaways can be the secret sauce to highly effective transactional marketing. We offer ideas t...
How to increase transactions using promotional marketing giveaways – Canada
Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...
How to launch a student book club
Studies show students who read for fun have higher scores in language comprehension, vocabulary and even ...
How to launch a student book club – Canada
Book clubs can be a great way to get students excited about reading. Set the stage for fun with these hel...
How to leverage emerging social media for business
Reach a new audience—and more customers—by utilizing social media for business. Try these new social ...
How to leverage emerging social media for business – Canada
Being an early adopter of new social platforms can pay off big. Learn about the latest apps to utilize so...
How to make an impression with your trade show exhibit
This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...
How to make the most of a small trade show booth
Attract attention and get more qualified leads regardless of your trade show booth’s size. We offer ide...
How to make the most of a small trade show booth – Canada
Capture your audience’s attention, even when you have a small trade show booth. We offer suggestions su...
How to make the most of hybrid events
When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...
How to make the most of hybrid events – Canada
With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...
How to make your mark with advertising giveaways
Promo items are more memorable than TV, magazine or online ads. In this edition of our Blue Papers®, we ...
How to pick the best promotional travel mug
With so many promotional travel mug options, how do you decide which one makes the best giveaway? Our com...
How to plan a parade that’s one for the books
Whether you’re planning an entire parade or participating with your agency or department, we hope these...
How to plan a parade that’s one for the books – Canada
If you’re tasked with planning your agency’s parade entry—or the entire parade—here are several t...
How to put a fresh spin on classic promotional products
Some people hang on to their favorite promo items for more than 11 years. We offer new and memorable ways...
How to rally employees after a rough customer experience
How do you help your team rebound from a poor customer experience that leaves them down and out? Boost em...
How to rally employees after a rough customer experience – Canada
Negative customer experiences can leave the team feeling down. Learn how to boost employee morale with th...
How to repurpose content to reel in more leads, get double duty and more
Want to repurpose your content but not sure where to begin? It’s easier than you might think. We offer ...
How to repurpose content to reel in more leads, get double duty and more – Canada
Whether you have a website full of valuable content or just a few pieces, repurposing your content saves ...
How to score big with clients and staff using sports giveaways
From employee appreciation to client retention, sports-themed giveaways can help put your brand on the bo...
How to score big with clients and staff using sports giveaways – Canada
How to use sports-themed giveaways to score big with prospects, clients and employees. We offer ideas to ...
How to shake up your next gala – Canada
How can your nonprofit shake things up to make its next gala one your community members will want to atte...
How to snag customers with geofencing
Give customers a virtual tap on the shoulder with geofencing and marketing promo items. They’ll walk th...