Market your way to the best Small Business Saturday® yet
Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...
Go big for little cost, thanks to guerrilla marketing ideas for small business
In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...
Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada
To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...
Kick your new sales year into high gear
When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...
Kick your new sales year into high gear – Canada
As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...
Social media engagement tips that are worth the share – Canada
It may come as no surprise that 94 percent of small businesses use social media for marketing.
Social media engagement tips that deserve a thumbs up
Read on to get some social media marketing ideas for small business. Then pair them with social media giv...
Recruitment tips and giveaways to target top talent – Canada
When it comes to running a small business, hiring is a good news/bad news situation. On the one hand, it ...
Recruitment tips and giveaways to target top talent
By networking, making potential employees aware of your company benefits and recruitment giveaways, you�...
How to drive customer traffic to your door during road construction – Canada
Did you know that Canada’s road network is long enough to circle the equator more than 19 times? That�...
How to drive customer traffic to your door during road construction
Communicating early and often about impending street repairs not only prepares customers, but it also kee...
Co-marketing: The smart strategy to expand your reach! – Canada
Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...
Co-marketing: The smart strategy to expand your reach!
Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.
5 fun ways to improve and personalize customer service – Canada
Studies have shown 86 percent of buyers will pay more for a great customer experience.
5 fun ways to improve and personalize customer service
Everyone knows that customer service is important. But do you know just how important?
Tips and new hire swag to get freelancers started
According to a recent poll, 1 in 5 American jobs are held by a contract or freelance worker.
Collect your money—offer mobile pay to customers and clients! – Canada
Times have changed—and so has technology. According to one survey, 50% of people carry cash less than h...
Collect your money—offer mobile pay to customers and clients!
Times have changed—and so has technology.
Unpack these ideas for a share-worthy unboxing experience – Canada
Every month, 90,000 people search for unboxing videos on YouTube®.
Unpack these ideas for a share-worthy unboxing experience
One of the best ways to make sure your box is worth sharing is to create a series of small surprises.
Dive into the digital age and go paperless! – Canada
Did you know the Ontario Government’s Treasury Board Secretariat projects it will save $26,200 a year j...
Why micro-influencers are a fantastic fit for small business – Canada
If your small business is looking for ways to build the community’s trust, improve brand awareness or i...
Why micro-influencers are a fantastic fit for small business
Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...
Sell to their senses for an unforgettable experience – Canada
When you extend your brand to all five of the senses, you create an experience that customers won’t soo...
Sell to the senses with these tips and small business giveaways
The five senses can be powerful advertising tools.
5 types of videos perfect for your small business – Canada
Video is a powerful tool to connect with and sell to customers.
5 types of videos perfect for your small business
If you’re looking to implement video marketing, these 5 types of videos, along with small business prom...
How to snag customers with geofencing – Canada
Encourage nearby customers to stop in with geofencing notifications. Use marketing promo items to get sta...
How to snag customers with geofencing
Give customers a virtual tap on the shoulder with geofencing and marketing promo items. They’ll walk th...
Fun holidays to celebrate throughout the year – Canada
Celebrate little-known fun holidays to capture customers’ attention and boost employee morale. Small bu...
Fun holidays to celebrate throughout the year
Celebrate quirky, fun holidays for an experience customers and employees won't soon forget. Give away sma...
Bleisure travel: Mix business with pleasure – Canada
Encourage staff to fit some personal time into their business trips with these bleisure travel tips.
Bleisure travel: Mix business with pleasure
Bleisure travel combines company trips with personal time for staff members. Share bleisure travel tips w...
How to keep it Zen: Tips and wellness giveaways – Canada
Owning a business and hard work go hand-in-hand. These self-care tips and wellness giveaway ideas can hel...
How to keep it Zen: Tips and wellness giveaways
Small business owners are no stranger to hard work. These self-care tips and wellness giveaway ideas can ...
Creative employee recognition ideas for a digital world – Canada
As the world becomes increasingly digital, so must the way we express gratitude to our team. Creative emp...
Creative employee recognition ideas for a digital world
The world has become more digital—and so can your gratitude. These creative employee recognition ideas ...
How to thrive during a recession – Canada
Knowing how to thrive during a recession is a lot like knowing how to thrive during economic booms. We sh...
How to thrive during a recession
Knowing how to thrive during a recession can strengthen your business even when economic times are tough....
Customer retention tips that bring people back for more – Canada
Turning first-time customers into repeat customers is a critical business builder.
Customer retention tips that bring people back for more
Two-thirds of sales come from existing customers. We share customer retention tips that will bring them b...
5 ways to connect with customers – Canada
There are many different ways to connect with customers and show them how much they’re appreciated. We ...
5 ways to connect with customers
From traditional to non-traditional ideas, there are many ways to connect with customers. We share five i...
6 tips on how to start a small business blog – Canada
Companies with blogs get 126% more leads. We share tips on how to start a small business blog, including ...
How to start a small business blog
Did you know businesses with blogs get 55% more web traffic? We share tips on how to start a small busine...
5 virtual office holiday ideas for building strong bonds – Canada
Is your team preparing for their first-ever virtual holiday party? Try alternative office holiday ideas, ...
5 virtual office holiday ideas for building strong bonds
Is your annual team gathering going virtual this year? Try alternative office holiday ideas, like open-mi...
Top 5 ideas for branded gifts to make a lasting impression
Personalized gifts help people remember you as the brand who pays attention to them. The brand who cares....
Top 5 ideas for branded corporate gifts to make a lasting impression – Canada
As you’re brainstorming branded corporate gift ideas for clients and prospects, remember that sending g...
4 tips and employee giveaways for a happy workplace – Canada
Help employees look forward to work, keep their creative juices flowing and be more productive by giving ...
