Robert discusses ...

Data collection pro-tips to create better lead connections

While making an initial contact is essential for a relationship, following up is even more critical.

Maria writes ...

e-Books 101: How to create and distribute e-Books to better nurture leads – Canada

When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...

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Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy

Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...

Sarah recommends ...

Effective Trade Show Planning Part 2 – Start Shopping Around

Start shopping around and reap the benefits of planning ahead. 3 to 6 months out is ideal for choosing ho...

Sarah recommends ...

Effective Trade Show Planning Part 3 – Finalize Plans

Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...

Matt recommends ...

Effective Trade Show Planning Part 4 – Prep and Pack

Focusing on prep and packing for your trade show now can help avoid costly mistakes later.

Andrea suggests ...

Effective Trade Show Planning Part 5 – At The Show

Today is the day and it’s your time to shine! The time spent on the fast-paced expo floor can not only ...

Matt describes ...

Effective Trade Show Planning Part 6 – Post Show

Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...

Expert sales training techniques that will step up your game

Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and tr...

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Finding success with trade shows

This article offers tips for newbies on finding success with trade shows. Tips include developing checkli...

Angie suggests ...

Follow-up tools to turn trade show prospects into customers

According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Alysia chooses ...

Get noticed with the best trade show giveaways

Want to catch attention at a trade show? Choose from these best trade show giveaways. Each popular item i...

Kristi describes ...

Get results with guerilla marketing for trade shows

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Emily suggests ...

Get your team thinking creatively for future trade show ideas

A creative trade show exhibit helps generate more sales and leads because it stands out. We offer 5 ideas...

Matt shares ...

Get your team thinking creatively for future trade show ideas – Canada

If your team is trying to come up with trade show exhibit ideas so your business can stand out, we offer ...

Amanda shares ...

Go beyond the booth: A quick guide to seminar hosting

Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...

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Go beyond the booth: A quick guide to seminar hosting – Canada

We've put together sales presentation tips and trade show swag ideas to help you be a success.

Gina writes ...

Helpful tips and unique trade show giveaways to make a connection

Build a presence they can’t ignore. These valuable tips and unique trade show giveaway ideas will draw ...

Jason shares ...

Helpful tips and unique trade show giveaways to make a connection – Canada

The majority of people who attend trade shows come with buying power. Draw in more leads with these valua...

Pam suggests ...

High-Impact Tradeshows: How to stand out in a crowd

Here are a few tradeshow tips and tools that will get your name to the top of their call-back list.

Cheryl writes ...

How event giveaways open doors for people affected by mental illness

NAMI Billings supports individuals and families affected by mental illness. They use event giveaways to b...

Alexis describes ...

How to boost virtual event audience engagement

Not sure how to get attendees to tune in and engage during your virtual event? We offer virtual event aud...

Carla suggests ...

How to boost virtual event audience engagement – Canada

Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...