Matt recommends ...

Donation page best practices to make a bigger impact – Canada

When your donation page is optimized, you’ll likely receive more donations. We explain donation page be...

Tiffany describes ...

Donation page best practices to make a bigger impact

Easy and convenient, online giving is becoming more popular with donors. To help you garner more support,...

Sherry chooses ...

Melt away their stress with these health and wellness ideas

Help staff, customers and prospects disconnect from stress, refresh their minds and calm their nerves wit...

Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Dan likes ...

How to use the AIDA funnel to convert leads into customers

The AIDA funnel provides you with more control over potential customers’ paths as they make their way f...

Mae discusses ...

Hiring a marketing agency: Pros, cons and tips

Hiring a marketing agency can provide benefits for many businesses. We help you weigh the pros and cons o...

Mark writes ...

Hiring a marketing agency: Pros, cons and tips – Canada

Trying to determine whether to keep your marketing in-house or hire a marketing agency? We offer a list o...

Sarah recommends ...

5 touch-free trade show display ideas

Trying to catch attention at a show when everyone is in hands-off mode can be a challenge. We offer hands...

Josh suggests ...

5 touch-free trade show display ideas – Canada

Want to grab attention at a trade show while minimizing contact?

Maria writes ...

e-Books 101: How to create and distribute e-Books to better nurture leads – Canada

When leads want in-depth info, you can use e-books to educate and nudge them closer to the sale. We offer...

Whitney discusses ...

e-Books 101: How to create and distribute e-books to better nurture leads

An e-book can be the perfect way to warm up leads before a trade show and keep the conversation going aft...

Tiffany describes ...

How to improve customer relationships by focusing on details – Canada

The little details can make all the difference with your clients. We share tips on how to improve custome...

Robert writes ...

How to improve customer relationships by focusing on details

If you’re wondering how to improve customer relationships, we have tips. Little details, like personali...

Shaun writes ...

How to make your virtual event a smashing success – Canada

Make your company’s virtual event the highlight of the year. We offer ideas on how to make your virtual...

Meghan discusses ...

How to make your virtual event a smashing success

Virtual events done right can increase attendance and produce a good ROI. We offer ideas on how to make y...

Rebecca suggests ...

Five thoughtful customer appreciation gifts and ideas that build brand champions

Create deeper client connections and strengthen your working relationships with thoughtful customer thank...

Kelsey discusses ...

Five thoughtful customer appreciation gifts and ideas that build brand champions – Canada

The majority of customers say a surprise gift is the best way to engage them. We offer customer appreciat...

Sarah discusses ...

6 ideas for how to get the best hybrid event sponsors

Hybrid events offer greater reach, better attendance and flexibility for your company and attendees. Chec...

Mark suggests ...

6 ideas for how to get the best hybrid event sponsors – Canada

The right sponsorships are key to a hybrid event’s success. We offer tips and ideas for finding the bes...

Barb recommends ...

Webinar presentation tips for more informative and engaging gatherings – Canada

Effective webinars can be online gatherings everyone will remember. Share great information while keeping...

Jayne writes ...

Webinar presentation tips for more informative and engaging gatherings

Make your online gathering one for the books. Offer great information—and keep your audience focused an...

Pam describes ...

5 easy steps to re-engage people with your email – Canada

Just because people subscribe to your emails doesn’t mean they read them. Re-engage the people on your ...

Jayne discusses ...

5 easy steps to re-engage people with your email

Get back in touch with your customer list. These re-engagement strategies for email subscribers will help...

Andrea writes ...

Influencer marketing for nonprofits: How to choose the right influencers – Canada

Influencer marketing for nonprofits helps grow your supporters and further your nonprofit. Discover 5 ide...

Amie shares ...

Influencer marketing for nonprofits: How to choose the right influencers

Influencer marketing for nonprofits provides a host of benefits to your organization. Check out 5 ideas o...

Maria describes ...

5 easy tips for remote trade show booth management – Canada

When you’re not physically there, managing a trade show exhibit can seem daunting. It doesn’t have to...

Jason recommends ...

Four creative ways to thank customers

Showing appreciation can improve customer retention and your bottom line. Give thanks and build relations...

Tiffany discusses ...

Four creative ways to thank customers – Canada

Showing appreciation can help grow customer relationships and build loyalty. We offer meaningful customer...

Megan describes ...

5 international marketing ideas to grow your brand – Canada

When it’s time to take your business to the next level, expanding globally can pay off. We offer intern...

Mark writes ...

5 international marketing ideas to grow your brand

Expanding internationally can open new streams of revenue and balance seasonal fluctuations. We share int...

Julie chooses ...

4 trade show emergency kits to help be prepared for anything

A missing cord, a scrape during booth setup or a lost button can all happen at a trade show. We offer ide...

Heidi suggests ...

4 trade show emergency kits to help be prepared for anything – Canada

In all the hustle and bustle of trade shows, mishaps are sure to happen. We offer ways to stay prepared f...

Megan digs ...

8 creative ways to diversify your nonprofit revenue – Canada

Strengthen your organization’s financial health with varied sources of revenue, like member dues and le...

Anabel shares ...

8 creative ways to diversify your nonprofit revenue

From corporate sponsorships to hosting events to legacy gifts, diversified nonprofit revenue can be a ste...

Matt likes ...

How to plan for a trade show, no matter your budget – Canada

Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...

Anabel chooses ...

How to plan for a trade show, no matter your budget

Make a bang at your next trade show, no matter your budget. We discuss how to plan for a trade show to he...

Kelsey writes ...

5 pro tips for hosting a successful executive retreat – Canada

Take a fresh approach to your executive retreat to encourage employee engagement and spark ideas. We offe...

Mark discusses ...

5 pro tips for hosting a successful executive retreat

Break out of the typical executive retreat format to encourage engagement and spark innovative ideas. We ...

Anne describes ...

How to prepare for your best mobile roadshow – Canada

Instead of asking customers to come to you, take your brand directly to them with a mobile roadshow. We o...

Jason suggests ...

How to prepare for your best mobile roadshow

A mobile roadshow takes your brand directly to your target audience. We offer suggestions to help plan an...