Whitney describes ...

5 fun ways to improve and personalize customer service

Everyone knows that customer service is important. But do you know just how important?

Gina writes ...

5 fun ways to improve and personalize customer service – Canada

Studies have shown 86 percent of buyers will pay more for a great customer experience.

Sarah recommends ...

Get youth engaged in government with these ideas and student giveaways

As a public sector employee, you’re likely no stranger to the fact that government is a complicated ind...

Whitney writes ...

Get youth engaged in government with these ideas and student giveaways – Canada

These ideas, coupled with student giveaways, can help educate young people about all the things their gov...

Molly likes ...

Persuasive influencer marketing boosts brand attention

If you’re not using influencer marketing already, it might be time to consider adding it to your market...

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Gina digs ...

Simple ways to increase recurring donations throughout the year

Did you know that in a single year, recurring donors give 42% more than one-time donors?

Andrea likes ...

Simple ways to increase recurring donations throughout the year – Canada

Recurring gifts help you run your organization more effectively. With a simple donation setup, a lot of g...

Anne shares ...

Micro-credentialing programs put teachers at the top of the class – Canada

With a new micro-credentialing program and some training giveaways, your educators will be better able to...

Amanda recommends ...

Micro-credentialing programs put teachers at the top of the class

In the world of education, students aren’t the only people learning. According to one study, teachers s...

Angie discusses ...

Turn information into interaction with experiential marketing

Trade shows are often crowded with booths, so making yours stand out is key.

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Mark writes ...

Strategies to provide a better customer-focused online experience

According to a recent survey, more than 40 percent of citizens handle most of their government interactio...

Amy recommends ...

Strategies to provide a better customer-focused online experience – Canada

s more services move out of your offices and onto the internet, citizens will come to expect online inter...

Matt likes ...

Does your nonprofit need an app?

There are many benefits to having an app, and some important things to consider before you get started.

Tiffany describes ...

Does your nonprofit need an app? – Canada

About 76 percent of Canadians own a smartphone, and 1 in 5 internet users access the web exclusively on t...

Amy recommends ...

Help employees succeed by focusing on the ‘human’ in human resources

ince the invention of the wheel, technology has been a constant game-changer in every industry. In the HR...

Whitney discusses ...

Help employees succeed by focusing on the ‘human’ in human resources – Canada

Like all companies, your organization is made up of people with personal needs and abilities. By showing ...

Matt writes ...

Employee handbook do’s and don’ts to get staff on the same page

Crafting an employee handbook can be challenging. The best ones make life easier for employees, managers ...

Gina suggests ...

Employee handbook do’s and don’ts to get staff on the same page – Canada

Studies show that only 49 percent of employees in mid-sized businesses understand their HR policies well....

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Angie discusses ...

Improve patient communication by identifying different personas – Canada

Provide better care for patients by understanding different personas and how to communicate with them. Fo...

Pam describes ...

Improve patient communication by identifying different personas

The experience you provide your patients is now more important than ever. By 2020, 88 percent of companie...

Shaun recommends ...

Bite-size ads keep them coming back for more

In 2016, Google® launched a new ad format called bumper ads.