Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
Body Camera Pros and Cons
This article discusses body camera pros and cons for government employees who face high-conflict situatio...
Branded Promotional Products Retailer 4imprint® Announces $52,000 in 3rd Quarter In-Kind Donations to Nonprofits and Charities
Branded promotional products retailer 4imprint gave $52,000 in donations to nonprofits across the US and ...
Branded Promotional Products Retailer 4imprint® Named Great Place to Work® Best Small & Medium Workplaces List for 5th Year Running
Branded promotional products retailer 4imprint has been placed on the 2012, 50 Best Small & Medium Workpl...
Breaking barriers rain or shine: How umbrella giveaways help raise funds
The Epilepsy and Seizure Association provides an attentive ear, resources and more for people diagnosed w...
Bridging the gap by implementing the hybrid office – Canada
Remote work is here to stay. Offer employees the flexibility they desire by adopting a blended work model...
Bringing comforting gifts and other resources to those with autism
For those on the autism spectrum, sensory support and comforting gifts given during emotionally charged s...
Canadian Association for Spiritual Care: one by one story
Spiritual care can prove incredibly helpful for those navigating life crises. See how the Canadian Associ...
Challenge your community to conserve energy—here’s how!
When we conserve energy, everyone wins. The environment benefits from lower greenhouse gas emissions and ...
Challenge your community to conserve energy—here’s how! – Canada
Public modes of transportation, like buses, trains or ridesharing, reduce the number of cars on the road,...
Championing the Down syndrome community by using fundraiser items
For people with Down syndrome, GiGi’s Playhouse spreads a message of acceptance, offers free educationa...
Charitable organization rewards supporters with promotional stainless steel water bottles
Ontario nonprofit rewards participants with promotional stainless steel water bottles to raise awareness ...
Citizen communication: Strategies for sharing safety topics
Keeping the public safe is always a top priority. We share tips for maximizing citizen communication when...
Citizen communication: Strategies for sharing safety topics – Canada
Keeping the public informed about safety is essential. We share citizen communication best practices for ...
Citizens’ academies provide behind-the-scenes look for residents
Government is a broad topic, encompassing everything from schools to safety to public works. So it’s na...
Citizens’ academies provide behind-the-scenes look for residents – Canada
Government is a broad topic, encompassing everything from schools to safety to public works.
Collect better data with incentives for survey participation
Whether you’re looking for input on a building project or collecting data on how people feel about allo...
Collect better data with incentives for survey participation – Canada
Want to get more people to fill out your surveys? Offering incentives for survey participation can boost ...
Company Culture
This Blue Paper explores company culture and offers tips on how to hire for a cultural fit. Developing an...
Create a cohesive experience with help from promotional products for customers
Providing a seamless experience across all touchpoints fosters stronger loyalty. Thoughtful promotional p...
Create a positive experience for paediatric patients using promotional items for kids – Canada
Going to the doctor is a normal part of life for most people, starting at birth.
Create multifunctional workspaces to supercharge employee productivity
A multifunctional office space is one that can be used in different ways to serve a variety of functions....
Create multifunctional workspaces to supercharge employee productivity – Canada
Multifunctional workspaces are trending.
Creative Ways to Use Customized Post-It Notes
Custom Post-it Notes aren't just for jotting quick lists and notes. We share creative, fun, and outside-t...
Crowdfund your nonprofit’s way to donation success – Canada
As online crowdfunding has become more common, people are getting creative with it. Now, nonprofits are g...
Customer Loyalty Programs
Learn about customer loyalty programs to help your small business increase sales, enhance reputation and ...
Defend your team with these tips and safety incentive gifts
Safety programs protect your staff—and your bottom line. These tips, along with safety incentive gifts,...
Design thinking in the classroom: How to teach students creative problem-solving skills
Bringing design thinking into the classroom helps students become creative problem solvers with an empath...
Design thinking in the classroom: How to teach students creative problem-solving skills – Canada
Bringing design thinking into the classroom helps train students to solve other people's problems with em...
Digital Magazines
This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...
Edible giveaways offer a taste of your brand
Edible giveaways are a fun way to feature your logo, on the packaging or the snack itself. From chewy can...
Effective change-management techniques for your organization
Change is inevitable, but it can also be stressful and expensive. Manage any changes going on in your com...
Employee owner companies
This enewsletter discusses ways employee ownership could benefit your company and even your company cultu...
Ethics in the workplace: The honorable organization
This Blue Paper discusses the history of the honor code and offers organizations a helpful, four-step gui...
Finding success with trade shows
This article offers tips for newbies on finding success with trade shows. Tips include developing checkli...
Four morale-boosting tips for the workplace – Canada
Employee morale can make or break an organization’s success.
Four practical steps to fast customer service recovery
Even the most well-oiled machine can slip up. Transform negatives into positives that create loyal follow...
Four practical steps to fast customer service recovery – Canada
From unhappy customer to loyal brand follower—train your team to handle sticky situations with these pr...
From piggy banks to possibilities: Educational coloring books teach financial literacy
Young minds learn financial literacy, thanks to the Consumer Credit Counseling Service team. Educational ...
Fund your mission with nonprofit promotional items – Canada
Combining merchandise sales with promotional items can help boost your fundraising efforts.
Fundraiser giveaways hit a hole-in-one for brand awareness
Between Friends helps create inclusive communities for people with disabilities. It uses fundraiser givea...
Future-proof Your Nonprofit
If nonprofit succession planning is on your organization's to-do list, follow these tips to get ready for...
Future-proof Your Nonprofit – Canada
Nonprofit succession planning is a top concern for U.S. charitable organizations. Check out these tips to...
Generation Z embraces charitable giving
This article outlines how to ensure nonprofit board responsibilities are both understood and followed by ...
Get creative with these 4 year-round fundraising ideas
Raise donations from January 1 to December 31. These year-round fundraising ideas will help you grab dono...
Get creative with these 4 year-round fundraising ideas – Canada
Encourage donations 365 days a year by trying these year-round fundraising ideas that are perfect for any...
Get your team thinking creatively for future trade show ideas
A creative trade show exhibit helps generate more sales and leads because it stands out. We offer 5 ideas...
Get your team thinking creatively for future trade show ideas – Canada
If your team is trying to come up with trade show exhibit ideas so your business can stand out, we offer ...
Get youth engaged in government with these ideas and student giveaways
As a public sector employee, you’re likely no stranger to the fact that government is a complicated ind...
Get youth engaged in government with these ideas and student giveaways – Canada
These ideas, coupled with student giveaways, can help educate young people about all the things their gov...