Show you care with a strong cause marketing strategy
Building a better community can help your business. We share ideas for developing a cause marketing strat...
Show you care with a strong cause marketing strategy – Canada
Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...
The best small business giveaways to celebrate BDC Small Business Week – Canada
Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...
4 tips for a better hybrid shopping experience – Canada
People are looking for hybrid shopping options to stay long after the pandemic is over. We share tips for...
4 tips for a better hybrid shopping experience
Hybrid shopping is here to stay. Offer customers purchasing options to choose from by trying these tips t...
4 ways to make the most of accepting contactless payment
Customers want the convenience of contactless payment. We offer tips, like helpful signage and employee t...
4 ways to make the most of accepting contactless payment – Canada
Thinking of accepting contactless payment? We offer 4 simple tips to make it an easy transition for you a...
Preventing burnout in the workplace: How to keep employees healthy and productive – Canada
Accomplishing quality work and managing workload starts with an employer that prioritizes preventing burn...
Preventing burnout in the workplace: How to keep employees healthy and productive
Preventing burnout in the workplace is an important part of keeping your team healthy, happy and producti...
Creative employee recognition ideas for a digital world
The world has become more digital—and so can your gratitude. These creative employee recognition ideas ...
Creative employee recognition ideas for a digital world – Canada
As the world becomes increasingly digital, so must the way we express gratitude to our team. Creative emp...
How to keep it Zen: Tips and wellness giveaways
Small business owners are no stranger to hard work. These self-care tips and wellness giveaway ideas can ...
How to keep it Zen: Tips and wellness giveaways – Canada
Owning a business and hard work go hand-in-hand. These self-care tips and wellness giveaway ideas can hel...
How to snag customers with geofencing
Give customers a virtual tap on the shoulder with geofencing and marketing promo items. They’ll walk th...
How to snag customers with geofencing – Canada
Encourage nearby customers to stop in with geofencing notifications. Use marketing promo items to get sta...
Sell to the senses with these tips and small business giveaways
The five senses can be powerful advertising tools.
Sell to their senses for an unforgettable experience – Canada
When you extend your brand to all five of the senses, you create an experience that customers won’t soo...
Social media engagement tips that deserve a thumbs up
Read on to get some social media marketing ideas for small business. Then pair them with social media giv...
Social media engagement tips that are worth the share – Canada
It may come as no surprise that 94 percent of small businesses use social media for marketing.
Kick your new sales year into high gear – Canada
As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...
Kick your new sales year into high gear
When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...
Market your way to the best Small Business Saturday® yet
Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...
5 steps to hosting a successful open house
An open house can be a great promotional tool for your small business, allowing you to introduce new prod...
Eye-Catching Small Business Displays – Canada
With a little creativity and some promotional products for small business, you can pull off a wow-worthy ...
3 effective places to ask for customer reviews
For many people, the most important information comes from your current customers.
3 effective places to ask for customer reviews – Canada
It’s easier than ever for prospective customers to learn about your brand. In fact, information is ofte...
Celebrate with giveaway ideas for Small Business Week
National Small Business Week is here again—and so is our annual list of Small Business Week giveaway an...
5 insider tips to building an optimal mobile-friendly website
Mobile websites are becoming increasingly more important as customers shop on their phones. Tech promotio...
How to be a Good Manager
Amazing leaders share several commonalities. Discover the top traits a good manager possesses.
How to assemble an effective advisory board and why you need one
Having an advisory board can give your business a competitive edge. See how to build one and how to show ...
How to assemble an effective advisory board and why you need one – Canada
Having an advisory board can give your business a competitive edge. See how to build one and how to show ...
4 Ways to Improve Productivity at Work without Extra Hours
Two in three U.S. workers feel overloaded at work. Learn ways to improve productivity at work without put...
4 Ways to Improve Productivity at Work without Extra Hours – Canada
Two in three Canadians feel overloaded at work. Learn ways to improve productivity at work without puttin...
Skip the Discounts: 5 Alternatives to Building Customer Loyalty
For small businesses, offering discounts and rebates can be a double-edged sword.
Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada
Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...
Organize Your Office with a Little Spring Cleaning
Spring is the perfect time to clean and organize your workspace. Our office spring cleaning tips for smal...
Organize Your Office with a Little Spring Cleaning – Canada
Spring has sprung! That means it's time to organize your office and tidy up. Get started by checking out ...
How to Find Your Social Mission
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
The Best Holiday Gifts for Employees
Great gifts for employees show them they’re valued and appreciated by your organization. Check out thes...
How to Get Referrals From Customers
Discover how to get referrals by improving client relationships.
Customer Loyalty Programs
Learn about customer loyalty programs to help your small business increase sales, enhance reputation and ...
Market segmentation
Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...