How storytelling and marketing gifts make your brand memorable – Canada
Building a strong brand reputation in your community starts with the stories you tell. We offer ideas on ...
How to brand packaging to actively promote your business – Canada
Sometimes unconventional methods are the best ways to present your products to customers. Try our creativ...
How to build brand influence in your industry – Canada
With so many brands vying for customers’ attention, it can be a challenge to stand out among the compet...
How to deliver data findings for a maximum impact – Canada
Data plays a critical role in every company. It explores marketing trends and helps determine what custom...
How to get testimonials to drive business growth – Canada
Quality customer testimonials are an effective way to generate more business. Read tips on how to get tes...
How to Have a Digital Detox with Office Promotional Items – Canada
Headaches. Dry eye. Poor posture. All this time on screens is having an impact on our workday. Office pro...
How to hook customers with a great brand story – Canada
A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...
How to host an impressive event with perfect open house giveaways
Leave a lasting impression on everyone who steps through the front door and make your event a success, wi...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
How to increase transactions using promotional marketing giveaways – Canada
Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...
How to leverage emerging social media for business – Canada
Being an early adopter of new social platforms can pay off big. Learn about the latest apps to utilize so...
How to make the most of hybrid events – Canada
With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...
How to make your mark with advertising giveaways
Promo items are more memorable than TV, magazine or online ads. In this edition of our Blue Papers®, we ...
How to pick the best promotional travel mug
With so many promotional travel mug options, how do you decide which one makes the best giveaway? Our com...
How to use event swag to make the event experience more memorable
Hosting a live event is one of the best ways to grow a business. Adding event swag can help you be rememb...
How to Use Promotional Giveaway Items in Brand Contests – Canada
From social media to team challenges, contests engage audiences of all ages and demographics. Throw in th...
Impress your audience using new promotional items
Using new promotional items is a great way to make an impression, deepen relationships and encourage enga...
Improve your workplace with open and transparent communications – Canada
Transparency is key to maintaining a positive business relationship with staff and customers. These four ...
Innovative tech giveaways they’ll use every day
This list of useful tech giveaways is filled with promotional items your customers and employees will lov...
It’s a marketing remix: Classic marketing Ps with an updated twist
The first family of marketing Ps has grown. Our newest Blue Paper will tell you how marketing swag and th...
Latest issue of amplify® highlights survey results on teamwork and training
The Winter 2018 issue of amplify® is filled ideas that will help bring your company together.
Light-up promotional items make your brand shine
Light-up promotional items can help your brand shine. We share products customers will keep on hand to br...
Mailable promotional products: Traditional turned innovative – Canada
In a world that’s turned mostly digital, mailable promotional products are a welcome surprise. Execute ...
Make the most of your event budget with promo giveaway ideas for every price point – Canada
Having and sticking to a budget can help make your next event a big success, no matter what the size. We ...
Make the most of your trade show experience – Canada
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...