Amy writes ...

Your timeline to planning a successful trade show exhibit – Canada

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Tiffany discusses ...

Your timeline to planning a successful trade show exhibit

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Pam writes ...

Your promotional checklist: Selecting the right logoed gift – Canada

Selecting the right promo item lets your organization stand out. We offer an easy promo checklist to help...

Robert describes ...

Your promotional checklist: Selecting the right logoed gift

Choosing the right promotional item helps your organization stand out. We offer a useful checklist to hel...

Amanda discusses ...

Walk & Talk: 4 considerations for thinking on your feet – Canada

When your team begins to hit a wall, it may be time to hit the pavement!

Tiffany discusses ...

Walk & Talk: 4 considerations for thinking on your feet

Walking meetings are good for the body, mind and your business. Turn your next meeting into a walk and ta...

Sarah recommends ...

Using trade show metrics to gauge success

This article discusses how exhibitors can use trade show metrics and data to gauge success of their trade...

Jason likes ...

Trendy promotional items to up your 2020 giveaway game

Give them something to talk about—hot topics, the coolest giveaways and your brand. Check out trendy pr...

Gail discusses ...

Trade show lighting ideas that will make your exhibit shine – Canada

Attract more visitors by using creative trade show lighting at your booth.

Barb describes ...

Trade show lighting ideas that will make your exhibit shine

Creative trade show lighting can attract attention, stimulate the senses and create good feelings about y...

Barb shares ...

Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...

Anabel writes ...

Trade show alternatives that reach beyond the exhibit floor

When the show can’t go on, find new ways to bring your products and services to your customers using tr...

Gina describes ...

Top 10 most effective promotional products – Canada

Selecting the best giveaways for your business can be a challenge. According to research, these are the m...

Amy describes ...

Top 10 most effective promotional products

With so many promo items available, it can be hard to choose. Discover the most effective promotional pro...

Tiffany shares ...

Tired of Counting Sheep? Strategies for Sound Sleeping On the Road

Quality sleep is critical for overall health and performance. Choose gifts for business travellers that c...

Mae writes ...

Tired of Counting Sheep? Strategies for Sound Sleeping on the Road

Quality sleep is critical for overall health and performance. Choose gifts for business travelers that wi...

Sam discusses ...

The benefits of long-form content – Canada

When strategic and well planned, long-form content can reel in top-quality leads. This is just one of the...

Robyn describes ...

The benefits of long-form content

Long-form content can generate high-quality leads who trust your brand and want to work with you. Learn t...

Adam describes ...

Testing a New Product? Learn How Trade Shows Can Be the Ideal Place – Canada

New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...

Alysia discusses ...

Testing a New Product? Learn How Trade Shows Can Be the Ideal Place

New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...

Zach recommends ...

Sustainable Giveaways and Practices for a Zero Waste Event – Canada

Learn how to eliminate the amount of trash generated at your next trade show by hosting a zero waste even...

Adam describes ...

Serving the community, not just customers – Canada

If taking care of the customer is job one, taking care of the community may be job two.

Erika digs ...

Serving the Community, Not Just Customers

As you start your strategic planning for the coming year, consider adding service to your community to yo...

Brian describes ...

Say goodbye to the annual performance appraisal – Canada

Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...

Shaun discusses ...

Rush promotional products for when you needed it yesterday – Canada

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...

Matt discusses ...

Rush promotional products for when you needed it yesterday

While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don't hav...

Sarah recommends ...

Retro giveaways bring back the good old days

Bring back those good old days by adding a little nostalgia to your marketing mix. We have fun retro give...

Callie writes ...

Promotional giveaways play an important role in Wheelchair Games’ success – Canada

Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...

Breanna writes ...

Promotional giveaways play an important role in Wheelchair Games’ success

Organizers of the games set up a little store to sell branded shirts, caps, mugs, water bottles, Koozies ...

Jon recommends ...

Promotional banner ideas to share important information – Canada

4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...

Amy suggests ...

Promotional apparel trends you should know about now – Canada

Whether you’re looking for the latest colours or patterns, a socially responsible brand or athleisure a...

Alysia recommends ...

Promotional apparel trends you should know about now

Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...

Adam suggests ...

Promotional apparel trends you should know about now

Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...

Mark describes ...

Persuasive influencer marketing boosts brand attention – Canada

Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...

Molly likes ...

Persuasive influencer marketing boosts brand attention

If you’re not using influencer marketing already, it might be time to consider adding it to your market...

Kristi likes ...

Perfect prize giveaways for your next event – Canada

Prize giveaways can make your event just a little more fun—and much more memorable. And, when it comes ...

Jenn chooses ...

Perfect prize giveaways for your next event

When it comes to promoting your company or nonprofit, making sure people know who you are and what you do...

Barb digs ...

Nonprofit Giveaways Lend a Helping Hand – Canada

Read four inspirational stories about how charitable organizations use nonprofit giveaways to help the si...

Kathi describes ...

Must-Have Technology for Trade Show Travel

The average trade show traveler will venture 400 miles to attend an exhibit. This article explores top te...

Andy writes ...

Marketing strategies to turn a customer’s pain to a customer gained – Canada

At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...

Alexis suggests ...

Marketing strategies to turn a customer’s pain to a customer gained

Customers have problems that you can solve. By discovering those problems, you will be better able to off...

Danielle likes ...

Make your Mark with these Business Card Alternatives

Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...

Amy describes ...

Make the most of your trade show experience – Canada

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Andy recommends ...

Make the most of your trade show experience

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Sarah writes ...

Increase Job Satisfaction by Building Relationships at Work

The average American spends more time with his or her coworkers than with family or friends.

Cindy discusses ...

How to Use Promotional Giveaway Items in Brand Contests – Canada

From social media to team challenges, contests engage audiences of all ages and demographics. Throw in th...

Robert shares ...

How to Use Promotional Giveaway Items in Brand Contests

Build excitement and engage fans. These exciting contest ideas and promotional giveaway items are perfect...

Andy suggests ...

How to use Beacon Technology at a Trade Show

This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...

Pam likes ...

How to Sneak Activity into Sedentary Work for Healthy Employees

Sitting for long periods is detrimental to employee fitness and health. Learn several ways to sneak activ...

Angie describes ...

How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...