6 public relations strategies to build a positive image – Canada
Smart public relations strategies can keep public perception positive even in times of crisis. We give si...
6 behind-the-scenes content ideas to strengthen customer relationships – Canada
Showcase your brand’s personality, develop deeper customer understanding and build trust by providing e...
5 memorable and creative ways to share critical government information – Canada
Ensure citizen buy-in and clear up jargon when your government agency creatively shares critical informat...
6 ways to use text messaging for better staff and citizen communication – Canada
Improve staff and citizen communication using text messages. We share 6 ways to use text messaging to con...
5 creative ideas for parking lot utilization – Canada
If your city has unused parking lots or even unused parking spots, we offer creative ideas for transformi...
How to repurpose content to reel in more leads, get double duty and more – Canada
Whether you have a website full of valuable content or just a few pieces, repurposing your content saves ...
Top 5 ideas for branded corporate gifts to make a lasting impression – Canada
As you’re brainstorming branded corporate gift ideas for clients and prospects, remember that sending g...
How to connect with millennial parents – Canada
Every generation has a unique parenting style. These tips and school giveaways will help build better par...
Serving the community, not just customers – Canada
If taking care of the customer is job one, taking care of the community may be job two.
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
Keep your school’s community in the loop using PR giveaways – Canada
Connecting with the community on a regular basis allows people to see the important work your students an...
Part 1: How to collect volunteer and client stories – Canada
The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.
Resolve to try these 5 healthy habits of successful nonprofits – Canada
At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...
Sports team sponsorships score major points for your brand – Canada
When it comes to sponsorship spending in Canada, sports are at the front of the pack.
How to rally employees after a rough customer experience – Canada
Negative customer experiences can leave the team feeling down. Learn how to boost employee morale with th...
Video testimonials: How to transform current customers into spokespersons – Canada
Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...
Your guide to meaningful small business community involvement – Canada
Engaging with the community helps create connections that can help small businesses thrive. Find out how ...
3 effective ways to digitally reach your constituents – Canada
Looking to widen your agency's social media reach? Check out these three simple and effective tips to eng...
Three Ways to Use Storytelling in Your Communications – Canada
Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...
Three benefits of sponsoring community sports teams – Canada
Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...