Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
Best promotional bag giveaways for 2024
Promotional totes can carry your brand all over town. Melanie, 4imprint’s bag giveaway expert, shares h...
Best travel tools for your trade show team
As your team heads across the country to introduce your products and services to potential customers, use...
Best travel tools for your trade show team – Canada
According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...
Beyond hello and a handshake: How to network effectively
Networking can help you make connections with prospective clients. The latest edition of our Blue Papers�...
Blow up your exposure with inflatable promotional items
Inflatable promotional items make for fun and noticeable displays—indoors and out. We offer eye-catchin...
Body Camera Pros and Cons
This article discusses body camera pros and cons for government employees who face high-conflict situatio...
Boosting a capital campaign with coffee mugs for a cause
Coffee mugs for a cause are one of several things helping Whisper Hill Clydesdales Special Needs fund a p...
Bottom line: Promotional products work
Promotional products work better than many other forms of advertising. We share facts about the effective...
Bound to bring joy: Journals and notebooks – Canada
4imprint’s stationery merchandiser Jacki A. sheds some light on what’s trending in promotional journa...
Branded tech gifts grow in popularity and features
Technology trends, styles and products are constantly evolving. Branded tech gifts from 4imprint are sure...
Branded tech gifts grow in popularity and features – Canada
If you need an on-trend gift that will impress customers, prospects or staff, 4imprint has branded tech g...
Branded thank-you gifts to increase patient referrals
According to the Nielsen® Global Trust in Advertising Report, 83 percent of survey respondents trust rec...
Branded thank-you gifts to increase patient referrals – Canada
When you show patients you appreciate their support and recommendations, they’re more likely to keep re...
Build brand awareness with memorable trade show bags
Impress your customers by giving them trade show bags full of branded swag.
Build brand awareness with memorable trade show bags – Canada
Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...
Build Business Relationships Virtually
What do you do when you can’t network or meet with customers face to face? We share four tips to build ...
Build business relationships virtually – Canada
When you can’t meet face to face, learn how to build business relationships virtually. We share ideas t...
Business giveaway ideas that will get your logo seen
Logos are typically the most recognized part of a business.
Business giveaway ideas that will get your logo seen – Canada
An easily identifiable visual should remind people what your organization does and what you stand for.
Callaway® golf promotional products take your marketing to the next level
Callaway® golf promotional products, like innovative golf balls and performance clothing, will be apprec...
Camping promotional items made for outdoor adventures
Do your customers or staff love the outdoors? These camping promotional items will have them thinking of ...
Capture attention and engage with mobile exhibits
Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...
Celebrate local with small business giveaways
Local businesses keep the community strong. Celebrate all things local with creative advertising and part...
Celebrate local with small business giveaways – Canada
Celebrating local businesses and nonprofits helps keep communities strong. We offer ideas on how to use s...