Part 2: How to share your volunteer and client stories
A great story connects the storyteller to the reader, touching their heart with a memorable tale. Shari...
Part 1: How to collect volunteer and client stories – Canada
The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.
Part 1: How to collect volunteer and client stories
In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...
Onboarding Best Practices for School Employees
This article explores onboarding best practices for school employees as well as the benefits of an effect...
Office visit, urgent care clinic or emergency room – Canada
Learn about the levels of care offered at an office visit, urgent care clinic and ER and how this can aff...
Nonprofit Giveaways Lend a Helping Hand – Canada
Read four inspirational stories about how charitable organizations use nonprofit giveaways to help the si...
Must-Have Technology for Trade Show Travel
The average trade show traveler will venture 400 miles to attend an exhibit. This article explores top te...
Marketing strategies to turn a customer’s pain to a customer gained – Canada
At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...
Marketing strategies to turn a customer’s pain to a customer gained
Customers have problems that you can solve. By discovering those problems, you will be better able to off...
Market your way to the best Small Business Saturday® yet
Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...
Market segmentation
Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...
Make your neighbourhoods shine with a community cleanup – Canada
Cleaning up a community doesn’t just lower crime and add value to a neighbourhood, it also brings peopl...
Make your neighborhoods shine with a community cleanup
Rolling up shirt sleeves for a community cleanup can have more than just a visual impact on your communit...
Make your Mark with these Business Card Alternatives
Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...
Make the most of your trade show experience – Canada
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
Make the most of your trade show experience
With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...
Make an impression: How to look good in virtual meetings – Canada
When you present your best self online, you can better connect with the audience you’re trying to reach...
Make an impression: How to look good in virtual meetings
Knowing how to look good in virtual meetings can help your message come through loud and clear. We offer ...
Make a memorable brand impression with experience gifts – Canada
Experience gifts are an up-and-coming way to show appreciation. Try one of these trade show gift ideas to...
Make a better match: How to segment audiences – Canada
When you know how to segment audiences, your marketing message can make a bigger impact. We offer tips to...
Make a better match: How to segment audiences
Knowing how to segment audiences lets you get the right message to the right supporters. We offer tips to...
Little-known tools that reduce event-planning stress – Canada
With these helpful tools, planning and hosting your organization’s next big event will be a breeze. Don...
Little-known tools that reduce event planning stress
Hosting an event for your nonprofit is a lot of work. For it to be successful, you need to raise enough m...
Kick your new sales year into high gear – Canada
As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...
Kick your new sales year into high gear
When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...
Keep your school’s community in the loop using PR giveaways – Canada
Connecting with the community on a regular basis allows people to see the important work your students an...
Keep your school’s community in the loop using PR giveaways
Your community wants to know about the work your students and school are doing. These tips and PR giveawa...
Jump-start community growth with a neighbourhood beautification project – Canada
Starting a neighbourhood beautification initiative can have an incredibility positive impact on a communi...
Jump-start community growth with a neighborhood beautification project
Neighborhood beautification initiatives can attract new businesses and residents, help revitalize a neigh...
Increase Job Satisfaction by Building Relationships at Work
The average American spends more time with his or her coworkers than with family or friends.
Incentives for survey participation – Canada
Surveys are truly a win-win scenario for businesses and consumers. Customers offer you feedback that yo...
Incentives for survey participation
Surveys are a win-win scenario for businesses and consumers. Customers offer you feedback that you can th...
Improving the day-to-day health of patients with chronic ailments – Canada
Chronic illnesses are common and debilitating. Get tips on educating patients and using health and wellne...
Improving the day-to-day health of patients with chronic ailments
These tips on educating patients on chronic illnesses can help them support their goals and their health....
Improving Parent Teacher Conferences
Learn about improving parent teacher conferences by encouraging participation and providing valuable feed...
Improve employee experience to boost engagement
When government workers feel their work is valued, they are more productive and engaged. Try our ideas to...
How to use virtual event storytelling to pique interest – Canada
How can you enhance your virtual event to capture and hold attendees’ attention? One way is through sto...
How to use virtual event storytelling to pique interest
Incorporating elements of a good story in your virtual event is a fantastic way to grab—and hold—inte...
How to use video to create an impactful year-end appeal – Canada
Video is a great way to show impact and encourage a donation. Make video a must in your appeal and promot...
How to use video to create an impactful year-end appeal
Finish the year on a high note. Make the most of December giving by using video in your year-end appeal. ...
How to Use Promotional Giveaway Items in Brand Contests – Canada
From social media to team challenges, contests engage audiences of all ages and demographics. Throw in th...
How to Use Promotional Giveaway Items in Brand Contests
Build excitement and engage fans. These exciting contest ideas and promotional giveaway items are perfect...
How to use Instagram in government
Learn to use Instagram in government and offers practical applications, such as using it to share, define...
How to use Beacon Technology at a Trade Show
This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...
How to tell your story with data – Canada
Regular review of your nonprofit's data allows better tracking of patterns, trends and successes. Celebra...
How to tell your story with data
Prioritize reviewing your nonprofit's data on a regular basis to better understand you successes and area...
How to tell a story with data for healthier solutions – Canada
Turning numbers into a story can be a challenge. These tips will show you how to tell a story with data s...
How to tell a story with data for healthier solutions
These tips will show you how to tell a story with data, from identifying the problem to turning numbers i...
How to strengthen your digital healthcare marketing strategy – Canada
It’s time for a check-up—for your digital healthcare marketing strategy, that is. We offer ideas to h...
How to strengthen your digital healthcare marketing strategy
How’s your digital healthcare marketing strategy? Optimizing for local SEO and producing educational co...