Gina writes ...

How to make your first trade show a success

Are you thinking about adding trade shows to your sales and marketing mix?

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Meghan discusses ...

How to make your virtual event a smashing success

Virtual events done right can increase attendance and produce a good ROI. We offer ideas on how to make y...

Shaun writes ...

How to make your virtual event a smashing success – Canada

Make your company’s virtual event the highlight of the year. We offer ideas on how to make your virtual...

Anabel chooses ...

How to plan for a trade show, no matter your budget

Make a bang at your next trade show, no matter your budget. We discuss how to plan for a trade show to he...

Matt likes ...

How to plan for a trade show, no matter your budget – Canada

Your team can draw big crowds even on a small budget. We discuss how to plan for a trade show using fewer...

Yeng writes ...

How to polish up virtual sales calls: tips for before, during and after

Now that your sales team is conducting virtual sales calls rather than in-person meetings, share these be...

Amy describes ...

How to polish up virtual sales calls: tips for before, during and after – Canada

If your sales team is trying to polish their approach to virtual sales calls, we offer ideas to build rap...

Jason suggests ...

How to prepare for your best mobile roadshow

A mobile roadshow takes your brand directly to your target audience. We offer suggestions to help plan an...

Anne describes ...

How to prepare for your best mobile roadshow – Canada

Instead of asking customers to come to you, take your brand directly to them with a mobile roadshow. We o...

Alexis shares ...

How to reach your target audience with the perfect customer giveaway ideas

Reach your target audience, no matter what generation they identify with, with the perfect customer givea...

Debra writes ...

How to reach your target audience with the perfect customer giveaway ideas – Canada

If you’re looking for ways to reach your target audience, we offer the best customer giveaway ideas to ...

Whitney chooses ...

How to start a small business blog

Did you know businesses with blogs get 55% more web traffic? We share tips on how to start a small busine...

Sarah recommends ...

How to strengthen relationships using community giveaways

Connecting with your neighbors cultivates trust and loyalty. Use community giveaways to build relationshi...

Andy suggests ...

How to use Beacon Technology at a Trade Show

This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...

Andrea describes ...

How to use Instagram in government

Learn to use Instagram in government and offers practical applications, such as using it to share, define...

Dan likes ...

How to use the AIDA funnel to convert leads into customers

The AIDA funnel provides you with more control over potential customers’ paths as they make their way f...

Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Jenn shares ...

How to use video marketing to boost sales

Wondering how to use video marketing to increase sales even when you can’t be in-person with customers?...

Robert discusses ...

How to use video marketing to boost sales – Canada

Sales videos can boost customer trust, better explain products and services and ultimately increase purch...

Cheryl writes ...

How water bottles for fundraising help answer the call of duty

Many veterans find themselves without food or a home. Veterans Outreach of Wisconsin works to change that...

Sarah shares ...

Huntingdon Primary School: one by one story

Huntingdon Primary School received a promotions grant through 4imprint's one by one charitable giving pro...

Suzanne recommends ...

IKEA Life Report: Mug giveaways make morning routines better

IKEA's recent study shows most morning routines include eating breakfast at home, which makes coffee mug ...

Sarah recommends ...

Impactful branding ideas using promotional products

Form meaningful connections with customers and prospects by combining brand essentials, like voice and st...

Sherry suggests ...

Improving Parent Teacher Conferences

Learn about improving parent teacher conferences by encouraging participation and providing valuable feed...