Amy discusses ...

Understanding Ad Blockers

Internet users are saying “no” to online advertising.

Sarah recommends ...

Audience Intent Marketing

This Blue Paper explores audience intent marketing, how to discover audience intent from Web search and w...

Adam writes ...

Marketing Attribution

This Blue Paper explores marketing attribution and how it contributes to optimized marketing budgets. Var...

Andy suggests ...

How to use Beacon Technology at a Trade Show

This article explores ways to use beacon technology at a trade show to increase engagement, map the trade...

Gail writes ...

Text Analytics

This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...

Gina recommends ...

Live Streaming

This Blue Paper provides ideas and tips for businesses to get started in live streaming, an exciting new ...

Meghan discusses ...

Show-stopping table toppers and displays!

Wow customers and prospects with attention-grabbing table covers and displays for your trade show

Alexis likes ...

Finding success with trade shows

This article offers tips for newbies on finding success with trade shows. Tips include developing checkli...

Angie suggests ...

Digital Magazines

This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...

Suzanne recommends ...

Moleskine: Make the “write” impression with notebook giveaways

Moleskine notebook giveaways from 4imprint are a great promotional choice when you are looking to make ju...

Sarah recommends ...

Using trade show metrics to gauge success

This article discusses how exhibitors can use trade show metrics and data to gauge success of their trade...

Andy shares ...

Sharing Economy

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...

Matt digs ...

Social media promotional strategies

In today’s world, it is important to have a social media marketing strategy established at your organiz...

Tiffany writes ...

Influencer Marketing

This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap inf...

Brian describes ...

Say goodbye to the annual performance appraisal – Canada

Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...

Amy describes ...

How to make an impression with your trade show exhibit

This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...

Amy describes ...

Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

Sarah recommends ...

Promotional Products Work – 8th Edition

Promotional Products Work - 8th Edition. An eBook from Promotional Products retailer 4imprint, crowdsourc...

Zach suggests ...

Benefits of market segmentation: Target your most valuable customers

This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...

Zach suggests ...

Promotional Products Work – 6th Edition

Promotional Products Work - 6th Edition. An eBook from Promotional Products retailer 4imprint, crowdsourc...

Suzanne digs ...

Promotional toys with a logo spark brand recognition

Soon a new generation will enter the market and buy items from their favorite brands. We share how promot...

Suzanne discusses ...

Sunglasses giveaways that make a statement

The hottest trends in shades can get eyes on your brand. Sport these branded sunglasses giveaways at your...

Suzanne discusses ...

Edible giveaways offer a taste of your brand

Edible giveaways are a fun way to feature your logo, on the packaging or the snack itself. From chewy can...

Cindy recommends ...

Memetics

If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...

Cindy recommends ...

Mitchell Yancey Healthy Families: one by one story

The Mitchell Yancey Healthy Families initiative, a nonprofit organization, revived a promotional products...