Storytelling strategies to make your brand’s story a best-seller

PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...

Tiffany recommends ...

Sports team sponsorships score major points for your brand – Canada

When it comes to sponsorship spending in Canada, sports are at the front of the pack.

Andrea recommends ...

Sports team sponsorships score major points for your brand

When it comes to sponsorship spending in the United States, sports take first place.

Adam recommends ...

Skills-based volunteering is a nonprofit success secret

Skills-based volunteering can boost your nonprofit’s effectiveness and impact. Use promotional gifts fo...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Amy discusses ...

Resolve to try these 5 healthy habits of successful nonprofits

With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...

Molly likes ...

Part 2: How to share your volunteer and client stories, part 2

A great story connects the storyteller to the reader, touching their heart with a memorable tale.

Jason discusses ...

Part 2: How to share your volunteer and client stories

A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Shari...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.