Adam shares ...

5 steps to hosting a successful open house

An open house can be a great promotional tool for your small business, allowing you to introduce new prod...

Zach writes ...

5 steps to hosting a successful open house – Canada

These tips, combined with small business promotional items, are sure to help you host a successful event....

Cory suggests ...

Market your way to the best Small Business Saturday® yet

Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...

Andy writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business

In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Molly digs ...

Kick your new sales year into high gear

When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Brenda writes ...

Social media engagement tips that deserve a thumbs up

Read on to get some social media marketing ideas for small business. Then pair them with social media giv...

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Sherry writes ...

Unpack these ideas for a share-worthy unboxing experience – Canada

Every month, 90,000 people search for unboxing videos on YouTube®.

Molly describes ...

Unpack these ideas for a share-worthy unboxing experience

One of the best ways to make sure your box is worth sharing is to create a series of small surprises.

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Rebecca discusses ...

Why micro-influencers are a fantastic fit for small business

Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...

Ryan describes ...

5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

Carrie describes ...

5 types of videos perfect for your small business

If you’re looking to implement video marketing, these 5 types of videos, along with small business prom...

Jon likes ...

How to snag customers with geofencing – Canada

Encourage nearby customers to stop in with geofencing notifications. Use marketing promo items to get sta...

Rebecca recommends ...

How to snag customers with geofencing

Give customers a virtual tap on the shoulder with geofencing and marketing promo items. They’ll walk th...

Amanda writes ...

Fun holidays to celebrate throughout the year – Canada

Celebrate little-known fun holidays to capture customers’ attention and boost employee morale. Small bu...

Liz suggests ...

Fun holidays to celebrate throughout the year

Celebrate quirky, fun holidays for an experience customers and employees won't soon forget. Give away sma...

Angie shares ...

Bleisure travel: Mix business with pleasure – Canada

Encourage staff to fit some personal time into their business trips with these bleisure travel tips.

Robert writes ...

Bleisure travel: Mix business with pleasure

Bleisure travel combines company trips with personal time for staff members. Share bleisure travel tips w...

Maria writes ...

Customer retention tips that bring people back for more – Canada

Turning first-time customers into repeat customers is a critical business builder.

Mark writes ...

Customer retention tips that bring people back for more

Two-thirds of sales come from existing customers. We share customer retention tips that will bring them b...