A digital press kit for your nonprofit
This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...
amplify: Mergers and Acquisitions
October 2016 was the busiest month in history for domestic mergers and acquisitions. Build brand loyalty ...
amplify: Winter 2017
The amplify Winter 2017 issue gives tips on tapping top talent, ways to celebrate a company anniversary, ...
An event planning checklist for knockout events
Event planning can be challenging and it is very time-consuming. The process can be overwhelming but with...
Client and staff appreciation gifts that will make them feel extra special
Reinforce a positive brand image, boost loyalty and foster strong relationships with thoughtful client an...
Customer retention tips that bring people back for more – Canada
Turning first-time customers into repeat customers is a critical business builder.
Eco-friendly promotional clothing offers sustainable style
When sustainability matters, Alternative® eco-friendly promotional products can make a difference to you...
Go big for little cost, thanks to guerrilla marketing ideas for small business
In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...
Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada
To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...
Grow your reach with marketing campaign ideas for small business
From digital to outdoor marketing, there is more advertising noise today than ever before.
Grow your reach with marketing campaign ideas for small business – Canada
It is estimated that consumers are exposed to as many as 10,000 messages from brands every day.
High-end notebook giveaways inspire and motivate your clients and staff
Inspire customers and staff with high-end notebook giveaways and upscale journals that will remind them o...
How to build buzz about public safety programs
When citizens feel unsafe in their cities, it has a direct impact on their quality of life.
How to build buzz about public safety programs – Canada
65 percent of people are more likely to stay home after dark when they feel unsafe.
How to launch a student book club – Canada
Book clubs can be a great way to get students excited about reading. Set the stage for fun with these hel...
How to pick the best promotional travel mug
With so many promotional travel mug options, how do you decide which one makes the best giveaway? Our com...
Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada
Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...
Supporters receive promotional aprons for sharing recipes for cookbook
MEND, a New Jersey nonprofit, offers promotional aprons as a thank-you to people who share a recipe and t...
Thoughtful promotional gift ideas perfect for any occasion
When you want to say thanks, congratulations or get well soon, add your well wishes to one of these promo...
Trending giveaways to help you kick off the new year
Stay on top of business trends to keep your brand current. Trending giveaways in technology and sustainab...
Your brand will sparkle with crystal promotional products
Crystal promotional products give your brand a chance to sparkle. We share giveaways that looks great on ...