Maria shares ...

How to hook customers with a great brand story – Canada

A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...

Callie discusses ...

6 public relations strategies to build a positive image – Canada

Smart public relations strategies can keep public perception positive even in times of crisis. We give si...

Ryan discusses ...

How to create a perfect trade show sales pitch – Canada

Quickly establish a good relationship with prospects and customers you meet at trade shows. We share how ...

Rebecca suggests ...

4 local SEO tips to improve providers’ search results – Canada

We offer local SEO tips, like update information on your website and incorporae keywords, to improve your...

Mark describes ...

6 behind-the-scenes content ideas to strengthen customer relationships – Canada

Showcase your brand’s personality, develop deeper customer understanding and build trust by providing e...

Debra shares ...

The 10 best giveaways for trade shows – Canada

The best giveaways for trade shows can help your brand stand out among the competition. We offer ideas to...

Laura discusses ...

How to make the most of a small trade show booth – Canada

Capture your audience’s attention, even when you have a small trade show booth. We offer suggestions su...

Rebecca discusses ...

How to make the most of a small trade show booth

Attract attention and get more qualified leads regardless of your trade show booth’s size. We offer ide...

Sarah recommends ...

5 memorable and creative ways to share critical government information – Canada

Ensure citizen buy-in and clear up jargon when your government agency creatively shares critical informat...

Molly shares ...

4 e-commerce tips for small businesses – Canada

Your website, return policies and interactions with customers can impact their loyalty to your brand. We ...

Alysia discusses ...

How to encourage people to vote – Canada

With a minority federal government, Canadians could be going to the polls or voting by mail anytime. We o...

Andy writes ...

6 tips to keep healthcare marketing emails from ending up as spam – Canada

We offer tips to connect with your patients by making sure your healthcare marketing emails reach their i...

Amanda discusses ...

4 thoughtful tips for inclusive event planning – Canada

Thoughtful planning can help ensure your exhibit is welcoming and accessible to everyone. We offer 4 help...

Sarah recommends ...

How to create customer surveys people want to answer – Canada

A survey can help you easily learn more about your customers’ wants and needs. We offer tips to create ...

Karla suggests ...

6 ways to use text messaging for better staff and citizen communication – Canada

Improve staff and citizen communication using text messages. We share 6 ways to use text messaging to con...

Carrie writes ...

Communication with the next generation of patients: How to market to Gen Z – Canada

When you know how to effectively market to Gen Z, you can capture a whole new generation of patients. We ...

Adam shares ...

5 creative ideas for parking lot utilization – Canada

If your city has unused parking lots or even unused parking spots, we offer creative ideas for transformi...

Danielle describes ...

5 tips for launching a government podcast – Canada

Connect with your citizens in a whole new way. We offer useful tips to help your public sector agency lau...

Marc describes ...

5 benefits of healthcare blogging – Canada

You can reach new audiences, provide patients with expert information and more with healthcare blogging. ...

Rebecca discusses ...

Build your brand with these healthcare event hosting tips – Canada

Online, in-person and hybrid events help share your healthcare brand in the community. Learn 4 helpful ev...

Sandy shares ...

Show you care with a strong cause marketing strategy – Canada

Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...

Cory describes ...

5 ideas to get parents involved with your school – Canada

Parent involvement helps students succeed. We offer 5 ways to get parents involved with your school, from...

Karri describes ...

Event registration tips to increase virtual attendance – Canada

Get more people to sign up for your next virtual event, conference or trade show. We share 6 virtual even...

Kathi likes ...

5 helpful video marketing tips for nonprofits – Canada

Good storytelling can get great results. We share video marketing tips for nonprofits to help promote cli...

Amanda writes ...

How to repurpose content to reel in more leads, get double duty and more – Canada

Whether you have a website full of valuable content or just a few pieces, repurposing your content saves ...

Kristi likes ...

Bring on the fun with novelty giveaways – Canada

4imprint novelty expert, Rebecca, gives the scoop on what’s fun and trending in the novelty giveaway ca...

Zach recommends ...

4 ways to use marketing giveaway items to create a lasting impression – Canada

Marketing giveaway items can leave a long-lasting impression. We share ways to use them to help your bran...

Alysia recommends ...

How to get patient reviews: 5 easy tips – Canada

Once you know how to get patient reviews, your healthcare organization is sure to see a boost—which wil...

Sam discusses ...

The benefits of long-form content – Canada

When strategic and well planned, long-form content can reel in top-quality leads. This is just one of the...

Carol recommends ...

The best small business giveaways to celebrate BDC Small Business Week – Canada

Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...

Pam recommends ...

Create an amazing medical profile to help patients find you – Canada

A well-written medical profile can highlight your expertise and help patients find you more easily. We sh...

Suzanne describes ...

How to create a simple online community engagement plan – Canada

More citizen engagement creates better communities. We share steps for crafting an online community engag...

Alexis recommends ...

4 fun supporter engagement ideas – Canada

Engaged supporters lead to more successful fundraisers, new volunteers and more. We share contest ideas t...

Alysia suggests ...

8 fun virtual event gamification ideas – Canada

Capture more attention at virtual trade shows by adding an element of fun. We offer several virtual event...

Tyler discusses ...

4 ways to welcome back teachers, students and staff – Canada

Start the new school year on a high note by showing appreciation. Our annual email offers ways to welcome...

Adam describes ...

Captivating contests and prizes to engage your audience – Canada

Everyone loves a good contest. Vying for an exciting prize and working to win a competition engages your ...

Robyn describes ...

4 tips for a better hybrid shopping experience – Canada

People are looking for hybrid shopping options to stay long after the pandemic is over. We share tips for...

Adam discusses ...

5 tips for strong healthcare branding – Canada

Strong healthcare branding shows your organization’s expertise and helps patients find you in person an...

Marc describes ...

5 co-creation tips to build better citizen participation – Canada

When you want input on improving your community, citizen participation can be an opportunity and a challe...

Jon recommends ...

Promotional banner ideas to share important information – Canada

4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...

Alysia discusses ...

Make a better match: How to segment audiences – Canada

When you know how to segment audiences, your marketing message can make a bigger impact. We offer tips to...

Matt shares ...

3 tips for motivating patients through the habit dip – Canada

About 40% of our daily activities are based on habit. Help patients establish healthy routines with these...

Carrie describes ...

School communication strategies: When more is best – Canada

Did you know an effective communication strategy tip is to overcommunicate? When you have information to ...

Sam recommends ...

Serve the community better with convenient service options – Canada

Creating new government service options has benefits for the community and your agency. We share three ea...

Tiffany shares ...

Appealing to younger donors: How to reach Generation Z – Canada

To remain relevant, nonprofits must understand what drives and motivates future generations of supporters...

Meghan writes ...

Virtual job interviews: Benefits, challenges and simple tips – Canada

Virtual job interviews create both benefits and challenges for healthcare organizations. We share tips (a...

Shaun chooses ...

Teaching students to embrace mistakes – Canada

The wrong answer is just another way to say, "I'm learning.” When it’s time for teaching students to ...

Chelsea describes ...

How governments can improve employee experience to boost engagement – Canada

Engaged employees are more productive. If you’re looking for ways to show your staff their work is valu...

Jason describes ...

Make an impression: How to look good in virtual meetings – Canada

When you present your best self online, you can better connect with the audience you’re trying to reach...

Molly writes ...

The future of healthcare marketing: How to stay ahead – Canada

Wondering what the future of healthcare marketing will look like? Learn how to keep your organization ahe...