Callie discusses ...

6 public relations strategies to build a positive image – Canada

Smart public relations strategies can keep public perception positive even in times of crisis. We give si...

Mark describes ...

6 behind-the-scenes content ideas to strengthen customer relationships – Canada

Showcase your brand’s personality, develop deeper customer understanding and build trust by providing e...

Sarah recommends ...

5 memorable and creative ways to share critical government information – Canada

Ensure citizen buy-in and clear up jargon when your government agency creatively shares critical informat...

Karla suggests ...

6 ways to use text messaging for better staff and citizen communication – Canada

Improve staff and citizen communication using text messages. We share 6 ways to use text messaging to con...

Adam shares ...

5 creative ideas for parking lot utilization – Canada

If your city has unused parking lots or even unused parking spots, we offer creative ideas for transformi...

Yeng describes ...

How to connect with millennial parents – Canada

Every generation has a unique parenting style. These tips and school giveaways will help build better par...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Jason writes ...

Part 1: How to collect volunteer and client stories – Canada

The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.

Robert writes ...

4 easy ways to reach younger constituents – Canada

As the first generation raised on technology, different methods must be used to engage Millennials.

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...

Tiffany recommends ...

Sports team sponsorships score major points for your brand – Canada

When it comes to sponsorship spending in Canada, sports are at the front of the pack.

Adam suggests ...

How to use video to create an impactful year-end appeal – Canada

Video is a great way to show impact and encourage a donation. Make video a must in your appeal and promot...

Adam suggests ...

How to rally employees after a rough customer experience – Canada

Negative customer experiences can leave the team feeling down. Learn how to boost employee morale with th...

Zach describes ...

Video testimonials: How to transform current customers into spokespersons – Canada

Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...

Tiffany suggests ...

Your guide to meaningful small business community involvement – Canada

Engaging with the community helps create connections that can help small businesses thrive. Find out how ...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...