How to hook customers with a great brand story – Canada
A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...
6 public relations strategies to build a positive image – Canada
Smart public relations strategies can keep public perception positive even in times of crisis. We give si...
How to create a perfect trade show sales pitch – Canada
Quickly establish a good relationship with prospects and customers you meet at trade shows. We share how ...
4 local SEO tips to improve providers’ search results – Canada
We offer local SEO tips, like update information on your website and incorporae keywords, to improve your...
6 behind-the-scenes content ideas to strengthen customer relationships – Canada
Showcase your brand’s personality, develop deeper customer understanding and build trust by providing e...
The 10 best giveaways for trade shows – Canada
The best giveaways for trade shows can help your brand stand out among the competition. We offer ideas to...
How to make the most of a small trade show booth – Canada
Capture your audience’s attention, even when you have a small trade show booth. We offer suggestions su...
How to make the most of a small trade show booth
Attract attention and get more qualified leads regardless of your trade show booth’s size. We offer ide...
5 memorable and creative ways to share critical government information – Canada
Ensure citizen buy-in and clear up jargon when your government agency creatively shares critical informat...
4 e-commerce tips for small businesses – Canada
Your website, return policies and interactions with customers can impact their loyalty to your brand. We ...
How to encourage people to vote – Canada
With a minority federal government, Canadians could be going to the polls or voting by mail anytime. We o...
6 tips to keep healthcare marketing emails from ending up as spam – Canada
We offer tips to connect with your patients by making sure your healthcare marketing emails reach their i...
4 thoughtful tips for inclusive event planning – Canada
Thoughtful planning can help ensure your exhibit is welcoming and accessible to everyone. We offer 4 help...
How to create customer surveys people want to answer – Canada
A survey can help you easily learn more about your customers’ wants and needs. We offer tips to create ...
6 ways to use text messaging for better staff and citizen communication – Canada
Improve staff and citizen communication using text messages. We share 6 ways to use text messaging to con...
Communication with the next generation of patients: How to market to Gen Z – Canada
When you know how to effectively market to Gen Z, you can capture a whole new generation of patients. We ...
5 creative ideas for parking lot utilization – Canada
If your city has unused parking lots or even unused parking spots, we offer creative ideas for transformi...
5 tips for launching a government podcast – Canada
Connect with your citizens in a whole new way. We offer useful tips to help your public sector agency lau...
5 benefits of healthcare blogging – Canada
You can reach new audiences, provide patients with expert information and more with healthcare blogging. ...
Build your brand with these healthcare event hosting tips – Canada
Online, in-person and hybrid events help share your healthcare brand in the community. Learn 4 helpful ev...
Show you care with a strong cause marketing strategy – Canada
Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...
5 ideas to get parents involved with your school – Canada
Parent involvement helps students succeed. We offer 5 ways to get parents involved with your school, from...
Event registration tips to increase virtual attendance – Canada
Get more people to sign up for your next virtual event, conference or trade show. We share 6 virtual even...
5 helpful video marketing tips for nonprofits – Canada
Good storytelling can get great results. We share video marketing tips for nonprofits to help promote cli...
How to repurpose content to reel in more leads, get double duty and more – Canada
Whether you have a website full of valuable content or just a few pieces, repurposing your content saves ...
Bring on the fun with novelty giveaways – Canada
4imprint novelty expert, Rebecca, gives the scoop on what’s fun and trending in the novelty giveaway ca...
4 ways to use marketing giveaway items to create a lasting impression – Canada
Marketing giveaway items can leave a long-lasting impression. We share ways to use them to help your bran...
How to get patient reviews: 5 easy tips – Canada
Once you know how to get patient reviews, your healthcare organization is sure to see a boost—which wil...
The benefits of long-form content – Canada
When strategic and well planned, long-form content can reel in top-quality leads. This is just one of the...
The best small business giveaways to celebrate BDC Small Business Week – Canada
Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...
Create an amazing medical profile to help patients find you – Canada
A well-written medical profile can highlight your expertise and help patients find you more easily. We sh...
How to create a simple online community engagement plan – Canada
More citizen engagement creates better communities. We share steps for crafting an online community engag...
4 fun supporter engagement ideas – Canada
Engaged supporters lead to more successful fundraisers, new volunteers and more. We share contest ideas t...
8 fun virtual event gamification ideas – Canada
Capture more attention at virtual trade shows by adding an element of fun. We offer several virtual event...
4 ways to welcome back teachers, students and staff – Canada
Start the new school year on a high note by showing appreciation. Our annual email offers ways to welcome...
Captivating contests and prizes to engage your audience – Canada
Everyone loves a good contest. Vying for an exciting prize and working to win a competition engages your ...
4 tips for a better hybrid shopping experience – Canada
People are looking for hybrid shopping options to stay long after the pandemic is over. We share tips for...
5 tips for strong healthcare branding – Canada
Strong healthcare branding shows your organization’s expertise and helps patients find you in person an...
5 co-creation tips to build better citizen participation – Canada
When you want input on improving your community, citizen participation can be an opportunity and a challe...
Promotional banner ideas to share important information – Canada
4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...
Make a better match: How to segment audiences – Canada
When you know how to segment audiences, your marketing message can make a bigger impact. We offer tips to...
3 tips for motivating patients through the habit dip – Canada
About 40% of our daily activities are based on habit. Help patients establish healthy routines with these...
School communication strategies: When more is best – Canada
Did you know an effective communication strategy tip is to overcommunicate? When you have information to ...
Serve the community better with convenient service options – Canada
Creating new government service options has benefits for the community and your agency. We share three ea...
Appealing to younger donors: How to reach Generation Z – Canada
To remain relevant, nonprofits must understand what drives and motivates future generations of supporters...
Virtual job interviews: Benefits, challenges and simple tips – Canada
Virtual job interviews create both benefits and challenges for healthcare organizations. We share tips (a...
Teaching students to embrace mistakes – Canada
The wrong answer is just another way to say, "I'm learning.” When it’s time for teaching students to ...
How governments can improve employee experience to boost engagement – Canada
Engaged employees are more productive. If you’re looking for ways to show your staff their work is valu...
Make an impression: How to look good in virtual meetings – Canada
When you present your best self online, you can better connect with the audience you’re trying to reach...
The future of healthcare marketing: How to stay ahead – Canada
Wondering what the future of healthcare marketing will look like? Learn how to keep your organization ahe...