Sarah digs ...

What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

Andy shares ...

Promotional Products Work – Canada 2nd Edition

4imprint customers tell you how they have used promotional products to grab attention, grow their busines...

Alexis describes ...

How to Find Your Social Mission – Canada

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Andrea discusses ...

How to Become a Pet Friendly Community – Canada

Is your city pet friendly? Become a pet friendly community by welcoming new pets, providing plenty of out...

Amy discusses ...

Get to the Core of Your Organization’s Values – Canada

Core business values are an important part of a business’ culture. This article explores the importance...

Sarah shares ...

The best trade show giveaways to keep your brand front and centre

For what’s trending in trade show promo items that keep your brand front and centre with customers, loo...

Sarah recommends ...

3 ways to drive engagement with 360 video marketing – Canada

Are you looking to drive engagement and wow visitors while at your next trade show or event? Try adding 3...

Amy describes ...

Make the most of your trade show experience – Canada

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Tiffany describes ...

5 money-saving tips for entertaining clients – Canada

Try these budget-friendly ways to entertain clients with inexpensive gifts.

Andy describes ...

How to kick off same-day delivery services for small businesses – Canada

Same-day delivery is one investment too good to pass up. Check out why this play is a smart call. Plus, g...

Brian discusses ...

Marketing your small business to a big-city audience – Canada

Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...

Diane suggests ...

5 helpful online appeal tips for every nonprofit – Canada

A successful digital ad campaign can bring big results. Follow these steps to snag the online audience wi...

Mark suggests ...

4 tips to promote local tourism – Canada

Tourism has the potential to create both jobs and revenue. Explore 4 ways to promote tourism, including u...

Sarah discusses ...

Advantageous ways AI can power up customer interactions – Canada

The use of artificial intelligence (AI) in customer service is on the rise, and it’s likely more common...

Amanda writes ...

Bite-size ads keep them coming back for more – Canada

A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Tiffany discusses ...

5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Ryan describes ...

5 types of videos perfect for your small business – Canada

Video is a powerful tool to connect with and sell to customers.

Adam describes ...

6 virtual trade show ideas to pour into your sales funnel – Canada

Online trade shows keep costs down and create more customer interaction. We share six virtual trade show ...

Cindy writes ...

Live streaming tips for introducing a new product – Canada

Launch your new product for customers to see no matter where they are! We share live streaming tips that ...

Barb shares ...

Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...