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Trade show sales: The art of the “soft sell”

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Trade show exhibitors may see better results using soft-sale strategies such as relationship building, engagement and research than the traditional hard sell.

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Soft-sell strategies – Canada

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Trade show exhibitors may see better results using soft-sale strategies such as relationship building.

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Mobile devices in the classroom

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This article discusses how educators can use mobile devices in the classroom. Learn about this emerging technology.

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Crowdsourcing content as part of your content marketing strategy

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Crowdsourcing content as part of your content marketing strategy can promote engagement and deliver a stronger marketing message.

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How to improve your website

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How to improve your website discusses how to keep up with the changing landscape of customer needs and search algorithms.

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September 2014 Staff Favourites – Canada

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Favorite promotions from the 4imprint experts, our staff! When traveling Whitney can't go anywhere without her Wave Monopack.

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Promoting Fun in the Sun

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June marks the official kick-off to summer, this leads to incidental exposure to the sun and can hurt your overall wellness.

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April 2014 Staff Favourites – Canada

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Our April 2014 Staff Favorites. Andy finds the Hydra Sport Bottle a prefect item for any hiking trip.

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April 2014 Staff Favorites

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Our April 2014 Staff's Favorite promotions. Andy finds the Hydra Sport Bottle to be a perfect hiking water bottle.

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In recognition of all that they do

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Nurses devote their lives to helping others overall wellness and it takes a special kind of person to fulfill the duties required by the nursing profession.

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