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The Internet of Things

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The IoT opens up possibilities for better products, better data and better marketing.

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Trade Show Trends Part 2

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Part two of this two-part Blue Paper offers tips and strategies to effectively reach your target trade show audience.

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Trade Show Trends Part 1

This two-part Blue Paper discusses trends in trade show displays and offers strategies to engage attendees with technology.

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Role Play

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This Blue Paper® will outline the benefits of role play, how to get this into your training and how to overcome any obstacles that may arise.

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Startups

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This Blue Paper® will outline the traits needed to succeed as a business owner and the needed business planning.

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Agile Marketing

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This Blue Paper® will outline how to adopt an agile marketing culture, as well as the barriers you may face and the rewards you will reap.

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Performance Appraisal

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Survey data shows traditional performance reviews are viewed by employees as arbitrary and unhelpful to personal deveopment and career goals

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Subject Matter Experts

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Changing consumer behavior is impacting the need for salespeople to become subject matter experts. Read about adopting this into sales training.

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Workplace Bullying

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This Blue Paper discusses workplace bullying, the detrimental effects it has on organizations and ways to combat it and create a safe culture.

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Voice Search

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This Blue Paper discusses voice search and its implications for Web marketing content, including SEO and local optimization.

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