Adam writes ...

Startups

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This Blue Paper® will outline the traits needed to succeed as a business owner and the needed business planning.

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Amy shares ...

Agile Marketing

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This Blue Paper® will outline how to adopt an agile marketing culture, as well as the barriers you may face and the rewards you will reap.

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Performance Appraisal

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Survey data shows traditional performance reviews are viewed by employees as arbitrary and unhelpful to personal deveopment and career goals

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Shaun writes ...

Subject Matter Experts

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Changing consumer behavior is impacting the need for salespeople to become subject matter experts. Read about adopting this into sales training.

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Workplace Bullying

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This Blue Paper discusses workplace bullying, the detrimental effects it has on organizations and ways to combat it and create a safe culture.

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Jennifer describes ...

Voice Search

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This Blue Paper discusses voice search and its implications for Web marketing content, including SEO and local optimization.

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Zach suggests ...

Market segmentation

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This market segmentation Blue Paper outlines how organizations can increase profits, lower costs, develop content marketing.

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Amie shares ...

Millennials

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Millennials are our future business leaders. This generation’s workforce attitudes and offers tips to assist them in personal development.

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Adam suggests ...

Brand loyalty

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This Blue Paper discusses brand loyalty and offers a three-part approach for organizations looking to enhance their branding.

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Amanda writes ...

Google shopping

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This paper discusses the pros and cons of Google Shopping online and offers retailers tips on campaign setup, management, measurement and more.

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