Zach writes ...

Healthcare influencer marketing: Partnering with patients who have a following

Patients who are bloggers, vloggers and influencers can be an invaluable marketing resource. We offer way...

Kristi suggests ...

Health promotional items to help fight off seasonal germs – Canada

Fight germs and stay well during cold and flu season with preventive measures that include wellness promo...

Zach digs ...

Essential self-care tips to refuel staff – Canada

Self-care is the deliberate actions people take to care for their mental, emotional and physical health.

Andrea likes ...

Essential self-care tips to refuel staff

Self-care should not be seen as an indulgence.

Pam recommends ...

Create an amazing medical profile to help patients find you – Canada

A well-written medical profile can highlight your expertise and help patients find you more easily. We sh...

Zach recommends ...

Create a positive experience for paediatric patients using promotional items for kids – Canada

Going to the doctor is a normal part of life for most people, starting at birth.

Adam recommends ...

Competitive cooperation: The benefits of coopetition in healthcare – Canada

By bringing medical options together organization can achieve better patient care. We discuss the benefit...

Tiffany describes ...

Competitive cooperation: The benefits of coopetition in healthcare

When the patient wins everyone who works to keep them healthy does too. We share the benefits of coopetit...

Carrie writes ...

Communication with the next generation of patients: How to market to Gen Z – Canada

When you know how to effectively market to Gen Z, you can capture a whole new generation of patients. We ...

Ryan writes ...

Communication with the next generation of patients: How to market to Gen Z

When it comes to marketing to Gen Z patients, think mobile-first, use personas and tap into influencers. ...

Rebecca discusses ...

Build your brand with these healthcare event hosting tips – Canada

Online, in-person and hybrid events help share your healthcare brand in the community. Learn 4 helpful ev...

Liz writes ...

Build your brand with these healthcare event hosting tips

Your brand is the face of your healthcare organization. These 4 useful event hosting tips will help you g...

Gina writes ...

Build stronger relationships with your patients – Canada

A strong relationship with a healthcare provider will make a patient more inclined to share important inf...

Matt suggests ...

Build stronger relationships with your patients

The word “care” is an integral part of healthcare.

Sarah chooses ...

Branded thank-you gifts to increase patient referrals – Canada

When you show patients you appreciate their support and recommendations, they’re more likely to keep re...

Mark discusses ...

Branded thank-you gifts to increase patient referrals

According to the Nielsen® Global Trust in Advertising Report, 83 percent of survey respondents trust rec...

Mark describes ...

Addressing Rural Patients with Healthcare Giveaways – Canada

According to recent surveys, 18.9% of the Canadian population lives in rural areas.

Jon discusses ...

8 ways to reduce patient wait times – Canada

Utilize technology to reduce patient wait times and improve outcomes. We offer suggestions like providing...

Megan discusses ...

8 ways to reduce patient wait times

Reduced patient wait times can result in improved outcomes. We offer ideas, like using technology to stre...

Cory writes ...

6 ways to promote your donation page

Fundraising dollars allow your organization to do good in your community. We share 6 ways to ask for dona...

Andy writes ...

6 tips to keep healthcare marketing emails from ending up as spam – Canada

We offer tips to connect with your patients by making sure your healthcare marketing emails reach their i...

Liz describes ...

6 tips to keep healthcare marketing emails from ending up as spam

Reach your patients with healthcare marketing emails that make it to the inbox instead of the spam folder...

Gina suggests ...

6 tips for conducting successful healthcare focus groups – Canada

Gain insightful feedback from focus groups to better understand patience preferences. After the focus gro...

Alexis chooses ...

6 tips for conducting successful healthcare focus groups

Focus groups help organizations understand patient experiences and preferences. Achieve better insight wi...

Elizabeth describes ...

6 of the best employee recognition ideas to thank your support staff – Canada

Show your healthcare staff how much you appreciate them—especially during this unprecedented time. We s...