How to get testimonials to drive business growth – Canada
Quality customer testimonials are an effective way to generate more business. Read tips on how to get tes...
How to Give Your Trade Show Display Booth a Refresh
How long have you used the same trade show exhibit? If it’s been a while, consider refreshing your trad...
How to Have a Digital Detox with Office Promotional Items
Hours in front of screens can cause headaches and eye strain. Use these tips and office promotional items...
How to Have a Digital Detox with Office Promotional Items – Canada
Headaches. Dry eye. Poor posture. All this time on screens is having an impact on our workday. Office pro...
How to help employees transition from peer to team leader
In this edition of our Blue Papers®, we share the benefits of having an employee transition from peer to...
How to hold more productive meetings
Get more done in less time. Our latest Blue Papers® edition provides tips on how to hold more productive...
How to hook customers with a great brand story
Gain your audience’s attention and earn their loyalty with a great brand story. We offer ideas, like be...
How to hook customers with a great brand story – Canada
A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...
How to host an impressive event with perfect open house giveaways
Leave a lasting impression on everyone who steps through the front door and make your event a success, wi...
How to implement a culture of transparency in your marketing
One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
How to Impress with Creative Business Cards
Unique business card ideas for leaving an unforgettable impression at trade shows, in the office or on th...
How to improve employee surveys
Obtain even more valuable information about staff and customers by creating effective staff surveys. We s...
How to improve employee surveys – Canada
Get more responses—plus better data—with effective surveys. We offer 8 ideas and best practices to he...
How to improve ergonomics for remote employees’ comfort
Working from home means remote employees have a new set of challenges, like how to improve ergonomics. Ch...
How to improve ergonomics for remote employees’ comfort – Canada
As remote employees adjust to working from home, they may deal with physical discomfort during the workda...
How to increase transactions using promotional marketing giveaways
Marketing giveaways can be the secret sauce to highly effective transactional marketing. We offer ideas t...
How to increase transactions using promotional marketing giveaways – Canada
Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...
How to keep customers flowing through your sales pipeline
Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...
How to leverage emerging social media for business
Reach a new audience—and more customers—by utilizing social media for business. Try these new social ...
How to leverage emerging social media for business – Canada
Being an early adopter of new social platforms can pay off big. Learn about the latest apps to utilize so...
How to maintain your brand: Ways to maintain your marketing message
To make your company stand out, try these ideas on how to maintain your brand. See what consistency, loya...
How to make an impression with your trade show exhibit
This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...
How to make the most of hybrid events
When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...
How to make the most of hybrid events – Canada
With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...