Alexis describes ...

Show you care with a strong cause marketing strategy

Building a better community can help your business. We share ideas for developing a cause marketing strat...

Sandy shares ...

Show you care with a strong cause marketing strategy – Canada

Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...

Carol recommends ...

The best small business giveaways to celebrate BDC Small Business Week – Canada

Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...

Robyn describes ...

4 tips for a better hybrid shopping experience – Canada

People are looking for hybrid shopping options to stay long after the pandemic is over. We share tips for...

Casey recommends ...

4 tips for a better hybrid shopping experience

Hybrid shopping is here to stay. Offer customers purchasing options to choose from by trying these tips t...

Rebecca recommends ...

How to snag customers with geofencing

Give customers a virtual tap on the shoulder with geofencing and marketing promo items. They’ll walk th...

Jon likes ...

How to snag customers with geofencing – Canada

Encourage nearby customers to stop in with geofencing notifications. Use marketing promo items to get sta...

Brenda writes ...

Social media engagement tips that deserve a thumbs up

Read on to get some social media marketing ideas for small business. Then pair them with social media giv...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Molly digs ...

Kick your new sales year into high gear

When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...

Cory suggests ...

Market your way to the best Small Business Saturday® yet

Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...

Adam shares ...

5 steps to hosting a successful open house

An open house can be a great promotional tool for your small business, allowing you to introduce new prod...

Carla discusses ...

Eye-Catching Small Business Displays

You can’t judge a book by its cover.

Tiffany recommends ...

Eye-Catching Small Business Displays – Canada

With a little creativity and some promotional products for small business, you can pull off a wow-worthy ...

Sarah recommends ...

3 effective places to ask for customer reviews

For many people, the most important information comes from your current customers.

Amie discusses ...

3 effective places to ask for customer reviews – Canada

It’s easier than ever for prospective customers to learn about your brand. In fact, information is ofte...

Gail discusses ...

Celebrate with giveaway ideas for Small Business Week

National Small Business Week is here again—and so is our annual list of Small Business Week giveaway an...

Alexis suggests ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty

For small businesses, offering discounts and rebates can be a double-edged sword.

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Rebecca shares ...

How to Find Your Social Mission

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Alexis describes ...

How to Find Your Social Mission – Canada

Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...

Kathi shares ...

The Best Holiday Gifts for Employees

Great gifts for employees show them they’re valued and appreciated by your organization. Check out thes...

Sarah recommends ...

How to Get Referrals From Customers

Discover how to get referrals by improving client relationships.

Alexis writes ...

Customer Loyalty Programs

Learn about customer loyalty programs to help your small business increase sales, enhance reputation and ...