Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Sandy describes ...

Collect your money—offer mobile pay to customers and clients!

Times have changed—and so has technology.

Angie shares ...

Collect your money—offer mobile pay to customers and clients! – Canada

Times have changed—and so has technology. According to one survey, 50% of people carry cash less than h...

Tiffany likes ...

Creative employee recognition ideas for a digital world

The world has become more digital—and so can your gratitude. These creative employee recognition ideas ...

Gina likes ...

Creative employee recognition ideas for a digital world – Canada

As the world becomes increasingly digital, so must the way we express gratitude to our team. Creative emp...

Alexis writes ...

Customer Loyalty Programs

Learn about customer loyalty programs to help your small business increase sales, enhance reputation and ...

Mark writes ...

Customer retention tips that bring people back for more

Two-thirds of sales come from existing customers. We share customer retention tips that will bring them b...

Maria writes ...

Customer retention tips that bring people back for more – Canada

Turning first-time customers into repeat customers is a critical business builder.

Barbara likes ...

Dive into the digital age and go paperless! – Canada

Did you know the Ontario Government’s Treasury Board Secretariat projects it will save $26,200 a year j...

Carla discusses ...

Eye-Catching Small Business Displays

You can’t judge a book by its cover.

Tiffany recommends ...

Eye-Catching Small Business Displays – Canada

With a little creativity and some promotional products for small business, you can pull off a wow-worthy ...

Lia describes ...

Four practical steps to fast customer service recovery

Even the most well-oiled machine can slip up. Transform negatives into positives that create loyal follow...

Daryl describes ...

Four practical steps to fast customer service recovery – Canada

From unhappy customer to loyal brand follower—train your team to handle sticky situations with these pr...

Liz suggests ...

Fun holidays to celebrate throughout the year

Celebrate quirky, fun holidays for an experience customers and employees won't soon forget. Give away sma...

Amanda writes ...

Fun holidays to celebrate throughout the year – Canada

Celebrate little-known fun holidays to capture customers’ attention and boost employee morale. Small bu...

Andy writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business

In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Amanda suggests ...

Grow your reach with marketing campaign ideas for small business

From digital to outdoor marketing, there is more advertising noise today than ever before.

Andrea describes ...

Grow your reach with marketing campaign ideas for small business – Canada

It is estimated that consumers are exposed to as many as 10,000 messages from brands every day.

Mae discusses ...

Hiring a marketing agency: Pros, cons and tips

Hiring a marketing agency can provide benefits for many businesses. We help you weigh the pros and cons o...

Mark writes ...

Hiring a marketing agency: Pros, cons and tips – Canada

Trying to determine whether to keep your marketing in-house or hire a marketing agency? We offer a list o...

Tiffany shares ...

How to assemble an effective advisory board and why you need one

Having an advisory board can give your business a competitive edge. See how to build one and how to show ...

Zach discusses ...

How to assemble an effective advisory board and why you need one – Canada

Having an advisory board can give your business a competitive edge. See how to build one and how to show ...

Shaun describes ...

How to be a Good Manager

Amazing leaders share several commonalities. Discover the top traits a good manager possesses.