Cory suggests ...

Market your way to the best Small Business Saturday® yet

Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...

Andy writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business

In 1984, Jay Conrad Levinson created the term “guerrilla marketing” to describe a strategy of impleme...

Danielle writes ...

Go big for little cost, thanks to guerrilla marketing ideas for small business – Canada

To Levinson, guerilla marketing campaigns were meant to be inexpensive, nontraditional, unexpected and me...

Molly digs ...

Kick your new sales year into high gear

When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Brenda writes ...

Social media engagement tips that deserve a thumbs up

Read on to get some social media marketing ideas for small business. Then pair them with social media giv...

Cory writes ...

Recruitment tips and giveaways to target top talent – Canada

When it comes to running a small business, hiring is a good news/bad news situation. On the one hand, it ...

Tiffany writes ...

Recruitment tips and giveaways to target top talent

By networking, making potential employees aware of your company benefits and recruitment giveaways, you�...

Sarah recommends ...

How to drive customer traffic to your door during road construction – Canada

Did you know that Canada’s road network is long enough to circle the equator more than 19 times? That�...

Daryl discusses ...

How to drive customer traffic to your door during road construction

Communicating early and often about impending street repairs not only prepares customers, but it also kee...

Cheryl discusses ...

Co-marketing: The smart strategy to expand your reach! – Canada

Co-marketing can help with both. It involves building strategic partnerships with businesses that are rel...

Shaun writes ...

Co-marketing: The smart strategy to expand your reach!

Businesses are always looking for ways to stretch their marketing dollars while reaching new customers.

Gina writes ...

5 fun ways to improve and personalize customer service – Canada

Studies have shown 86 percent of buyers will pay more for a great customer experience.

Whitney describes ...

5 fun ways to improve and personalize customer service

Everyone knows that customer service is important. But do you know just how important?

Mark writes ...

Tips and new hire swag to get freelancers started

According to a recent poll, 1 in 5 American jobs are held by a contract or freelance worker.

Angie shares ...

Collect your money—offer mobile pay to customers and clients! – Canada

Times have changed—and so has technology. According to one survey, 50% of people carry cash less than h...

Sandy describes ...

Collect your money—offer mobile pay to customers and clients!

Times have changed—and so has technology.

Sherry writes ...

Unpack these ideas for a share-worthy unboxing experience – Canada

Every month, 90,000 people search for unboxing videos on YouTube®.

Molly describes ...

Unpack these ideas for a share-worthy unboxing experience

One of the best ways to make sure your box is worth sharing is to create a series of small surprises.

Barbara likes ...

Dive into the digital age and go paperless! – Canada

Did you know the Ontario Government’s Treasury Board Secretariat projects it will save $26,200 a year j...

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Rebecca discusses ...

Why micro-influencers are a fantastic fit for small business

Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...

Casey discusses ...

Sell to their senses for an unforgettable experience – Canada

When you extend your brand to all five of the senses, you create an experience that customers won’t soo...

Anabel describes ...

Sell to the senses with these tips and small business giveaways

The five senses can be powerful advertising tools.