Blue Paper

Amy describes ...

Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.

PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...

Zach describes ...

This Blue Paper explores why customers love social customer service through messaging and how brands can ...

Andy shares ...

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...

Ready to rebrand? Find out how to be successful in this latest Blue Papers® edition. We offer tips and b...